Role Description
The Digital Marketing Team Leader is responsible for managing, mentoring, and driving the performance of a team of digital marketers. The ideal candidate is highly organized, metrics-driven, and skilled in either website/funnel building or social media management. This role involves overseeing task execution, ensuring quality output, optimizing workflows, and supporting team growth while maintaining high client delivery standards.
Key Responsibilities
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Team Leadership & Performance Management
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Lead and manage a team of Digital Marketing Specialists, ensuring performance targets and KPIs are consistently met.
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Conduct regular performance reviews, coaching, and skills development sessions.
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Monitor daily outputs, timelines, and productivity to ensure high-quality execution.
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Identify performance gaps and implement corrective action plans when needed.
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Foster a results-driven team culture with accountability, ownership, and continuous improvement.
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Digital Marketing Oversight
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Oversee and review digital marketing deliverables to ensure alignment with brand, strategy, and client expectations.
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Provide expert guidance in either:
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Website/Funnel Building (WordPress, ClickFunnels, Kajabi, GoHighLevel, or similar), or
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Social Media Strategy & Management (content planning, analytics, optimization).
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Support the team with troubleshooting, creative direction, and technical problem-solving.
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Workflow & Project Management
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Assign and manage workload across the team to balance capacity and deadlines.
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Improve and optimize internal processes, SOPs, and quality checkpoints.
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Liaise with cross-functional teams (copywriting, design, accounts) to ensure seamless execution.
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Track work progress through project management tools (e.g., Asana, ClickUp, Trello).
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Client & Stakeholder Alignment
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Ensure timely and accurate delivery of client requests.
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Act as an escalation point for client concerns or technical challenges.
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Collaborate with leadership to update strategies, refine workflows, and enhance client experience.
Qualifications
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Minimum 3+ years of experience in digital marketing.
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At least 1β2 years of leadership or supervisory experience in a digital or creative team.
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Strong working knowledge of either:
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Website/Funnel building (WordPress, ClickFunnels, Leadpages, Kajabi, GoHighLevel, etc.) OR
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Social media strategy, execution, and analytics.
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Demonstrated ability to drive performance and manage a team in a fast-paced environment.
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Strong understanding of digital marketing fundamentals: branding, content, SEO basics, funnels, paid ads basics (a plus but not required).
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Excellent communication, coaching, and conflict-resolution skills.
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Highly organized, detail-oriented, and confident in managing deadlines.
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Ability to thrive under pressure while maintaining a positive, solution-oriented attitude.
Benefits
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100% permanent work-from-home setup.
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Work with a high-performing, supportive team.
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Opportunity to lead a growing digital marketing department.
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Career advancement, training, and professional development.
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Competitive compensation package.