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Media Planner @Pentagrp

[Hiring] Media Planner @Pentagrp

Mar 27, 2025 - Pentagrp is hiring a remote Media Planner. đź’¸ Salary: $90,000-$115,000. đź“ŤLocation: USA.

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Role Description

Penta Group is seeking an experienced Media Planner with 4-7 years of expertise in media planning and buying across self-service ad platforms and direct media partnerships. Reporting into the Senior Director, Media Planning, this role will collaborate closely with brand strategy, creative, ad operations, and analytics teams to develop and execute multi-channel advertising campaigns.

  • Develop strategic media plans aligned with client objectives, including media channel mix, budget allocation, audience targeting, and ad format/placement recommendations.
  • Conduct research on media vendors and publications, issue requests for proposals (RFPs), evaluate responses, and negotiate rates.
  • Partner closely with our demand-side platform (DSP) partner to plan and execute display, video, audio, and CTV/OTT campaigns.
  • Maintain well-organized records of campaign documentation, including media budgets, insertion orders, creative requests, and assets.
  • Collaborate with creative and ad operations teams to ensure ad formats and placements align with campaign objectives.
  • Support the preparation of performance reports and client-facing presentations.
  • Assist in managing and updating campaign performance data, providing insights and recommendations for optimization.
  • Stay informed on digital marketing trends and best practices to contribute to team innovation and effectiveness.

Qualifications

  • Bachelor’s degree in Marketing, Economics, Business, or a related field (or equivalent experience).
  • 4-7 years of experience in media planning, digital marketing, or advertising (agency experience preferred).
  • Proficiency in digital advertising platforms, including DSPs, Google Ads, Meta Ads Manager, and LinkedIn Ads.
  • Strong analytical skills, with the ability to analyze campaign performance, identify trends, and recommend optimizations.
  • Exceptional verbal and written communication skills, with the ability to present insights clearly and effectively.
  • Proven ability to manage multiple priorities and meet deadlines in a fast-paced environment.
  • A proactive, adaptable mindset with a willingness to learn and collaborate within a dynamic team.
  • Experience working with clients in regulated industry environments like Healthcare, Telecommunications, Financial Services, Agriculture, or others, is highly preferred.

Requirements

The base salary range for this position will be $90,000-$115,000 depending on a candidate’s experience and qualifications as they relate to the position.

Benefits

  • Excellent health care, vision, and dental coverage provided by United Healthcare with a significant portion of individual employee premiums, and 50% of dependent premiums, covered by the company.
  • Competitive retirement benefits with a 401(k) matching 100% up to 3% of an employee’s deferred salary, and matching 50% of the next 2% deferred.
  • Employer paid short term disability, long term disability, and life insurance, with the option to buy additional coverage.
  • Twelve weeks paid parental leave.
  • Flexible paid time off and a generous holiday schedule.
  • Monthly stipend for cell phone.
  • Optional pet insurance coverage.
  • Frequent firm-wide social events and activities.
  • An excellent environment for learning and growth.

Location and Remote Schedule

This position is for US-based personnel and is fully remote, with a preference for candidates who can work Eastern Time hours.

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Back to Remote jobs  >   Marketing
Media Planner @Pentagrp
Marketing
Salary đź’¸ $90,000-$115,000
Remote Location
USA
Job Type full-time
Posted Mar 27, 2025
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đź“Ť Be aware of the location restriction for this remote position: USA
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