Role Description
We are looking for a Media Buyer Specialist to manage and execute media buying strategies across multiple e-commerce websites. This is a hands-on role focused on driving traffic, managing ad spend, and optimizing campaigns to generate high-quality leads.
-
Utilize a "turn and burn" approach to campaigns, continuously refining and testing new strategies while working within a monthly ad spend of $10,000.
-
Support social media efforts, outreach, and overall brand growth across multiple platforms.
-
Work on multiple sites, focusing on overall growth or providing dedicated expertise for tasks such as social media management and SEO.
Qualifications
-
3+ years of experience in media buying, social media management, or digital marketing, preferably within the e-commerce space.
-
Proven ability to manage high ad spends ($10k/month or more) and drive results.
-
Strong experience with Google Ads, Facebook Ads, Instagram, and other paid social media platforms.
-
Familiarity with SEO strategies, content marketing, and outreach techniques is a plus.
-
Highly analytical, with a data-driven approach to marketing.
-
Excellent communication skills for collaborating with internal teams and stakeholders.
-
Comfortable working with e-commerce platforms and third-party tools for campaign execution.
-
Ability to manage multiple projects and campaigns across various websites.
-
Proactive, results-oriented, and adaptable in a fast-paced environment.
-
Self-motivated and capable of working independently or as part of a team.
Requirements
-
Oversee ad spend of $10,000/month using platforms like Google Ads, Facebook Ads, Instagram, and other social channels.
-
Manage and execute paid ad campaigns to generate relevant, high-converting traffic to websites.
-
Regularly audit and optimize ad performance to maximize ROI and ensure efficient ad budget spending.
-
Manage social media pages across multiple platforms, engaging with audiences and increasing brand awareness.
-
Collaborate on content creation and marketing strategies that align with overall business goals.
-
Develop and execute outreach strategies to build social media communities and nurture customer loyalty.
-
Support website SEO efforts to enhance organic visibility across search engines.
-
Work closely with the SEO team to ensure optimized landing pages, content, and product descriptions.
-
Implement outreach campaigns to improve backlinks and domain authority, and drive targeted traffic.
-
Use analytics tools (e.g., Google Analytics, Facebook Insights) to track and report on campaign performance.
-
Provide regular performance updates and recommendations to improve campaign performance.
Benefits
-
Opportunities for growth and advancement.
-
Competitive compensation package, including Maxicare HMO, after three-month probation period.