Role Description
Channel Factory is looking for a highly analytical and results-driven professional who is excited by the video advertising space and working with Fortune 500 clients. This individual goes above and beyond in their day-to-day, and strives to consistently exceed the expectations of their clients and fellow team members. This individual thrives in a fast-paced, ever-changing marketplace that requires smart decisions and an eye for small changes that can become big waves. The right person for this role must be very detail-oriented, a strong communicator, collaborative, and a quick problem-solver.
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Flawlessly create and launch video campaigns across multiple platforms, including and not limited to YouTube, Google Video Partners, Facebook, etc.
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Provide ongoing campaign management, ensuring optimal performance and delivery, constantly exceeding KPI expectations.
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Troubleshoot pixels/tags, creative, and 3rd party vendors to ensure proper campaign execution.
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Effectively work alongside fellow team members, 3rd party vendors, and clients to launch and optimize campaigns.
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Act as the technical point of contact for internal teams and clients.
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Communicate new product updates/features and value to internal teams.
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Team up with Account Management to develop upsell strategy for clients with the use of data & analytics, marketplace trends, and new features/products.
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Keep up to date with the evolving digital ecosystem and relevant cultural events that may have an impact on your buying strategy for campaigns.
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Proactively find opportunities to grow the business by diving into campaign analytics and marketplace trends.
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All other duties as assigned.
Qualifications
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BA/BS
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3+ years of YouTube, SEM, Facebook/PMDs, and/or Programmatic/Trading Desks buying and execution experience.
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1+ years of YouTube AdWords video auction experience.
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Bonus points if you are AdWords, YouTube, and/or Facebook certified.
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Passion and knowledge of the online video space, including marketplace trends, including 3rd party research partners, DMPs, and studies.
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Keen eye for data and analytics.
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Have an entrepreneurial spirit and drive to test creative buying techniques.
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Can manage and prioritize multiple campaigns across US time zones, platforms, and ad formats.
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Knowledge of Excel calculations, pivot tables, and graphs.
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Strong interpersonal communication skills in-person, on the phone, or virtually.
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Proactive in catching issues and creating solutions before they escalate.
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Creative and solution-oriented individual who can also be resourceful.
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A self-directed professional who understands client needs and operates with a sense of urgency, focus, and discipline.
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Highly organized and detail-oriented professional.
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Collaborative individual who can work in a team and independently.
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Above all, possess the highest levels of professionalism, integrity, and ethics.
Requirements
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This role may involve occasional travel for in-person collaboration, meetings, trainings, etc.
Benefits
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Competitive salary.
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Comprehensive medical benefits (Medical, Vision, Dental, and Life Insurance).
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Cell phone and Wifi Reimbursement.
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Work-life flexibility β we value your contributions above all.