[Hiring] Marketplace PPC Specialist @AMZ Allstars

Role Description

As a Marketplace PPC Specialist, you will be responsible for managing and optimizing paid advertising campaigns across Amazon, Walmart, Wayfair, and Target, for our client, a U.S.-based sleep and wellness brand. Your role will be critical in ensuring campaign accuracy, maximizing ad spend efficiency, and providing clear, data-backed reporting that the client can trust and act on. This role directly impacts revenue growth and marketplace visibility.

We are looking for a detail-oriented and results-driven Marketplace PPC Specialist to own Amazon PPC end-to-end, support performance across additional platforms, and provide reporting with clear insights and action plans. Success in this role requires strong Amazon Ads expertise, analytical discipline, and proactive communication to consistently drive high ROAS, efficient ACoS, and scalable growth.

Qualifications

• Minimum 3 years of hands-on Amazon PPC management, with direct ownership of campaign performance
• Proven experience managing Amazon Sponsored Products, Sponsored Brands, and Sponsored Display campaigns end-to-end
• Strong command of Amazon Ads console including bulk operations, campaign manager, and search term reports
• Demonstrated ability to manage accounts with significant ad spend
• Experience in eCommerce and consumer goods, home & wellness, sleep products, or adjacent niches preferred
• Experience with third-party analytics or PPC management tools (Helium 10, Jungle Scout, Scale Insights, Perpetua, etc.)
• Fluent in English; written and verbal communication must be clear, professional, and client-ready

Requirements

• Build, manage, and continuously optimize Sponsored Products, Sponsored Brands, and Sponsored Display campaigns
• Own keyword strategy: research, harvesting, and negative keyword management
• Manage bid strategy (auto and manual campaigns), budget allocation, and campaign structure across all ASINs and product lines
• Monitor and improve key metrics: ACoS, TACoS, ROAS, CTR, CVR
• Conduct weekly audit of campaign performance and implement strategic fixes proactively
• Identify scaling opportunities and present clear, data-backed recommendations to the team
• Own and drive organic keyword ranking strategy for priority ASINs
• Monitor organic rank movement weekly using third-party tools (Helium 10, Jungle Scout, or equivalent)
• Leverage Search Query Performance (SQP) reports and Brand Analytics to identify keyword opportunities
• Track and report on key SEO performance indicators
• Coordinate with the catalog and content team to ensure listing optimization supports ranking goals
• Manage and optimize PPC campaigns on Walmart Advertising, Wayfair Sponsored Products, and Target Roundel
• Adapt Amazon PPC strategy to the unique targeting and bidding systems of each additional marketplace
• Produce weekly performance reports with accurate data, actionable insights, and a clear game plan
• Identify when campaigns are underperforming and come to meetings already prepared with a recovery strategy
• Maintain organized campaign documentation and ad account structures for full transparency

Benefits

• Health Care
• Social Security Contribution
• Paid Leave
• 13-Month Pay