Role Description
We are hiring a Digital Marketing Executive to own and execute digital marketing campaigns that directly support sales pipeline growth. This is a hands-on, execution-focused remote marketing role ideal for someone with strong B2B experience who thrives at the intersection of marketing and sales.
Key Responsibilities
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Digital Presence & Content Ownership
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Manage and grow LinkedIn and other relevant digital channels
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Create and publish high-quality B2B content aligned with key industries
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Maintain a consistent, professional tone tailored to senior decision-makers
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SEO & Local Visibility
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Execute SEO strategies including keyword research and on-page optimisation
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Support local SEO initiatives (Google Business Profile, listings, reviews)
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Track, analyse, and report on SEO performance metrics
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Campaign Planning & Execution
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Plan and execute targeted digital marketing campaigns aligned with sales priorities
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Collaborate closely with sales leadership to support active pipeline opportunities
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Focus on lead generation in key sectors such as professional services and regulated industries
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Sales Enablement Content
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Create conversion-driven content including:
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Email campaigns and nurture sequences
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Blog articles and LinkedIn posts
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Sales decks and one-pagers
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Webinar follow-up materials
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Ensure all content is clear, practical, and revenue-focused
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Webinars & Event Campaigns
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Plan, promote, and execute webinars end-to-end
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Manage registration, engagement, and follow-up workflows
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Use webinars as a core channel for generating qualified leads
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CRM, Automation & Reporting
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Use CRM and marketing automation tools to track leads and campaigns
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Provide performance insights and reporting to leadership
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Support sales teams with visibility into marketing impact
Qualifications
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Proven experience in B2B digital marketing (remote marketing jobs experience preferred)
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Strong collaboration with sales teams and understanding of revenue-driven marketing
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Experience running webinars or event-based marketing campaigns
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Proficiency in CRM and marketing automation tools
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Background in IT services, MSP, SaaS, cybersecurity, or similar industries
Requirements
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Experience with AI-assisted marketing or outbound tools
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Understanding of cybersecurity, compliance, or risk-based messaging
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Strong copywriting skills for professional audiences (AI-assisted writing acceptable with strong editing ability)
Benefits
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π€ Collaborative team environment with structured onboarding and support
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π° Compensation: Based on skillset and experience
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π 100% remote role with global exposure
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π Fast-growing companies and performance-based career acceleration
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π― Real impact in high-growth environments