[Hiring] Marketing Program Specialist @Akamai

Role Description

As a Marketing Program Specialist, you will be at the forefront of driving demand for the world's most distributed cloud platform. You will be responsible for the execution and optimization of high-impact digital marketing programs that introduce developers and enterprise architects to Akamai's suite of cloud computing services, including:

• Linode Kubernetes Engine (LKE)
• Distributed Edge Computing
• Global Infrastructure as a Service (IaaS)

The ideal candidate is a data-driven marketer who thrives in a fast-paced environment, managing multiple concurrent workstreams across paid media, search, and social platforms. You will act as a central hub, coordinating between global teams to ensure:

• Consistent cloud messaging
• Precise targeting
• Measurable pipeline impact

As a Marketing Program Specialist, you will be responsible for:

• Developing and executing end-to-end digital campaigns across LinkedIn, Google Search/Display, and programmatic platforms to drive high-quality leads for Akamai's cloud and security portfolios
• Managing daily performance of paid media budgets, performing continuous A/B testing on ad copy, creative assets, and landing pages to improve CTR and Conversion Rates
• Leading the lifecycle of multiple digital projects simultaneously, ensuring all assets (UTMs, tracking pixels, creative specs) are delivered on time for global launches
• Collaborating on the development of "Cloud-First" visual identities and messaging that resonates with a developer-centric audience
• Partnering with Sales Development and Field teams to ensure seamless lead hand-off and provide digital air cover for regional events and account-based marketing (ABM) plays
• Working in tandem with regional marketing leads in EMEA, APJ, and ASIA to localize campaigns while maintaining a unified global brand voice
• Utilizing Salesforce, Marketo, and Tableau to track the "lead to opportunity" funnel, providing actionable insights to Product and Marketing leadership

Qualifications

• 2 years of relevant experience in Marketing, Communications, Business, or a related field
• Bachelor's degree or its equivalent
• Experience in B2B digital marketing, ideally within the Cloud Computing, SaaS, or DevOps industry
• Hands-on experience with LinkedIn Campaign Manager, Google Ads, and Meta Business Suite
• Proficiency in project management tools (e.g. Jira, Asana, or Monday.com)
• Ability to translate complex data sets into clear "so-what" summaries for cross-functional stakeholders

Benefits

• Healthcare
• 401K savings plan
• Company holidays
• Vacation (in the form of PTO)
• Sick time
• Family-friendly benefits including parental leave
• Employee assistance program focusing on mental and financial wellness

Compensation

Akamai is committed to fair and equitable compensation practices. For US-based candidates only, the base salary for this position ranges from $65,700 - $118,300/year. A candidate’s salary is determined by various factors including, but not limited to, relevant work experience, skills, certifications, and location. Compensation for candidates outside the US will vary. The compensation package may also include incentive compensation opportunities in the form of annual bonus or incentives, equity awards, and an Employee Stock Purchase Plan (ESPP).