[Hiring] Marketing Operations Virtual Assistant @Hey Lieu

Role Description

Are you a technically curious professional who loves building and maintaining seamless workflows? We are seeking a Marketing Operations & Systems Coordinator to serve as the operational backbone of our U.S.-based marketing function. This is not a general admin role; you will be the guardian of our tech stack—ensuring Salesforce data is pristine, Zapier automations are firing, and our marketing engine is running at peak efficiency.

Core Responsibilities

• Systems Administration: Maintain the day-to-day health of our core tech stack, including Salesforce, WordPress, and internal AI tools.
• Automation Management: Build, monitor, and troubleshoot Zapier workflows to ensure seamless data flow between platforms.
• Data Integrity & Attribution: Conduct regular audits of lead attribution and reporting systems to ensure 100% accuracy in marketing analytics.
• Technical Troubleshooting: Act as the first line of defense for Tier 1–2 system issues and workflow bottlenecks.
• Website & CMS Support: Manage WordPress updates and ensure automation triggers on the site are functioning correctly.
• Operational Triage: Manage executive inbox/calendar triage, track open project items, and coordinate follow-ups with technical vendors.

Qualifications

• Technical Experience: Required: 2+ years of hands-on experience in Salesforce operations and systems support.
• Automation Mastery: Proven experience building and managing workflows in Zapier.
• CMS Knowledge: Proficiency in WordPress support and basic website maintenance.
• Mindset: A calm, structured, and technically curious approach to problem-solving.
• Communication: Exceptional written English for real-time collaboration with U.S.-based leadership.
• Availability: Must be able to work the US Night Shift (EST/CST) with a stable internet connection and professional home office.

Frequently Asked Questions

• Q: Is Salesforce experience a mandatory requirement? A: Yes. Because this role involves protecting data integrity and monitoring lead attribution, we require a candidate who is already proficient in Salesforce objects, reporting, and dashboard management.
• Q: What kind of "AI tools" will I be managing? A: You will help maintain the health of internal AI tools used for content, automation, and data processing, ensuring they stay integrated with our core CRM and reporting systems.
• Q: What does "Tier 1–2 Troubleshooting" involve? A: You will handle common technical glitches, such as a broken Zapier link, a WordPress plugin conflict, or a Salesforce sync error, before escalating more complex issues to senior developers.
• Q: Are the working hours flexible? A: No. This is a Fixed Night Shift role aligned with US Business Hours (EST/CST) to allow for real-time collaboration with our marketing leadership team.