[Hiring] Marketing Operations Coordinator @WellnessLiving

Role Description

We are seeking an execution-driven Marketing Operations Coordinator to be the operational glue of the marketing team: the person who keeps our tools, pages, access, and internal AI workspaces running, notices when something breaks, and follows a clear path to fix or escalate it.

Reporting to the VP of Marketing, you will:

• Maintain our marketing software stack.
• Manage internal AI knowledge environments.
• Publish and QA web pages and forms.
• Ensure inbound leads from forms land in the right system with the right campaign tags.
• Support vendor and subscription logistics.
• Keep team work on track in Jira.

This is a hands-on execution role. CRM migration design, marketing automation platform selection, and automation architecture are led by leadership and specialist consultants. You will operate the stack we standardize, keep documentation current, and make the team faster day to day.

At WellnessLiving, our team is driven by four core values that shape everything we do:

• Customer First: We approach every challenge with a customer-focused lens, driven by an obsession with our customers’ happiness and success.
• Excellence: We approach every task, whether big or small, with a steadfast commitment to exceptional execution and the pursuit of greatness.
• Accountability: We take full ownership of our decisions, actions, and outcomes – both successes and failures.
• Adaptability: We recognize that sustained success demands that we be malleable and purposefully evolve, acknowledging that the world is dynamic and constantly changing.

Responsibilities

• AI Systems & Knowledge Base Administration:
  • Build, organize, and maintain internal AI knowledge environments (Claude Projects, custom prompt libraries, and central documentation repositories).
  • Audit and update product feature data, technical documentation, and specs inside AI knowledge bases.
  • Standardize AI prompt templates for recurring marketing, operational, and administrative tasks.
  • Keep named owners, source lists, and a refresh cadence on core AI workspaces.
  • Build n8n and Jira automations.
• Web Execution & Page Management:
  • Build, format, and publish web pages, landing pages, and web forms using provided copy and design assets.
  • Perform QA on web pages, forms, tracking links, and redirect rules before feature launches and marketing campaigns.
  • Troubleshoot common form and page issues using documented procedures.
• Lead Capture, Routing Handoff & Campaign Tracking:
  • Own the day-to-day path of marketing leads from form submit to CRM.
  • Maintain a living inventory of live marketing forms and landing pages.
  • Ensure every inbound marketing lead is tagged to the correct campaign, source, medium, and offer.
  • Enroll leads in the correct nurture or lifecycle program.
  • Work with Sales Operations for assignment to sales reps.
  • Keep campaign membership and tracking current.
  • QA tracking links, UTMs, redirects, and thank-you pages before launch.
  • Flag and help resolve broken capture issues.
• SaaS Administration, Budget & Vendor Logistics:
  • Manage platform access, user permissions, seat allocations, credentials, and password vaults.
  • Coordinate departmental payment cards, log invoices, and track software subscriptions.
  • Maintain vendor documentation, contracts, and operational records.
• Project Tracking & Operational Support:
  • Maintain Jira boards, project tracking, and launch checklists.
  • Document internal workflows, team SOPs, and cross-functional operational processes.
  • Partner with Sales Operations and consultants on form-to-CRM mapping.

Qualifications

• 1–3 years of experience in marketing operations, business operations, or technical coordination within a B2B SaaS or fast-paced technology environment.

Requirements

• Practical knowledge of modern AI tools (Claude, ChatGPT, Grok, or similar LLM environments).
• Experience working inside CMS platforms or modern web workflows (e.g., WordPress, web builders, or Git-based site publishing).
• Comfortable working with campaign membership, UTM or source fields, and form-to-CRM handoffs.
• Comfortable managing Jira boards, platform credentials, software subscriptions, and operational task lists.
• Highly organized, with a systematic approach to software hygiene, document maintenance, and quality assurance.

Benefits

• $58,000 – $72,000 CAD salary.
• Benefits.
• Vacation.