[Hiring] Marketing Manager, Strategic Growth @PCNA

Role Description

The Marketing Manager, Strategic Growth is responsible for accelerating growth across PCNA's strategic business priorities, including Givee Select, Apparel, and JournalBooks. This role sits at the intersection of Product Marketing, Growth Marketing, and Sales Enablement, developing marketing strategies and integrated campaigns that drive awareness, generate qualified demand, increase adoption, and accelerate revenue growth.

• Leverage customer insights, behavioral data, and buying intent signals to identify opportunities.
• Connect marketing activity to commercial outcomes by translating customer engagement into Marketing Qualified Leads (MQLs).
• Develop and execute integrated GTM programs and optimize performance through data-driven decision making.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 5+ years of experience in growth marketing, product marketing, demand generation, or a related marketing discipline.
• Proven experience leading GTM initiatives and driving product adoption through targeted marketing programs.
• Experience partnering with Sales, Product, and Marketing teams to achieve business objectives.
• Experience using customer data, CRM platforms, marketing automation, and analytics tools to drive marketing performance.
• Experience in B2B marketing and/or promotional products a plus.

Requirements

• Strong strategic thinking with the ability to translate business objectives into measurable marketing programs.
• Experience developing and executing integrated demand generation and go-to-market strategies.
• Strong understanding of customer journeys, buyer behavior, lead generation, and conversion optimization.
• Ability to leverage data, analytics, and customer insights to drive decision making.
• Exceptional cross-functional collaboration and stakeholder management skills.
• Strong communication, presentation, and storytelling abilities.
• Excellent prioritization and organizational skills.
• Results-oriented mindset with a focus on growth, performance, and continuous improvement.

Benefits

• Full healthcare and benefits including medical, vision, dental, and short-term disability.
• Flexible scheduling.
• 401k Matching.
• Generous Paid Time Off and Holidays.
• PCNA Cares Share Fund – donating to teammates in times of need.

Company Description

Polyconcept North America (PCNA) is the industry’s biggest and most diverse offering of promotional products and decoration services. At PCNA, we don’t just create products — we inspire brand experiences.

• Leed’s is the premier supplier of high-quality promotional products.
• Bullet is a leading supplier of low-price promotional products.
• Trimark is a leading developer and manufacturer of logo'd apparel.
• JournalBooks focuses on unique journals and planners.
• ETS offers a broad range of high-quality drinkware categories.
• Spoke’s print-on-demand solutions help expand inventory and fulfill event needs.