[Hiring] Marketing Lead @NEXA Talent

Role Description

The company is looking for a Marketing Lead to drive the growth of its trading products in the Japanese market. This is a strategic leadership role that combines product marketing, growth strategy, and team management, with full ownership of the company's marketing initiatives for Japan.

The successful candidate will:

• Define the marketing vision
• Lead execution
• Oversee a dedicated marketing team
• Work closely with Product and Executive Leadership
• Have a strong understanding of the Japanese market, trading products, and performance marketing

This is a fully remote opportunity, available to candidates based in the EU.

Qualifications

• Strong Japanese language skills, both written and spoken, sufficient to conduct business and build professional relationships
• Proven experience marketing products or services within the Japanese market
• Solid understanding of trading products such as CFDs, FX, options, derivatives, or similar financial instruments
• Strong commercial mindset with experience managing acquisition funnels, CAC, LTV, ROI, and performance marketing initiatives
• Demonstrated ability to develop and execute end-to-end marketing strategies while leading cross-functional teams
• Experience incorporating AI tools into marketing workflows to improve efficiency and campaign performance

Requirements

• Established network of Japanese content creators, affiliates, influencers, or media partners
• Experience marketing products to experienced retail traders or similar financial audiences
• Familiarity with product analytics and marketing analytics platforms such as PostHog
• Strong data-driven decision-making skills supported by marketing performance analysis

Benefits

• Opportunity to lead the marketing strategy for an entire regional market with full ownership and autonomy
• Direct collaboration with executive leadership and product teams
• Fully remote role with flexible working arrangements across multiple regions
• Chance to help scale innovative trading products within an international technology company
• High level of influence over market growth, product positioning, and long-term commercial success

Interview Process

• Introductory conversation with the CEO
• Marketing strategy and market expertise discussion
• Practical case study focused on developing a go-to-market strategy for Japan
• Final offer