[Hiring] Marketing Lead @Stratio Automotive

Role Description

This is a hands-on, one-person marketing function. No team to manage, no agency to brief. You do the work. You own the output. You use every tool available - especially LLMs and automation - to do the work of an entire department.

You’ll report directly to leadership and work closely with sales and product.

If you've ever been the only marketing person at a company and thrived, this is for you.

What your weeks actually look like

• Content creation:
  • You write case studies, blog posts, landing pages, LinkedIn posts, one-pagers, and sales enablement materials.
  • You take raw inputs - a customer success metric, a product update, a conversation with a customer - and turn them into compelling stories.
  • You use LLMs daily to draft, iterate, and repurpose content across formats and channels.
  • You move fast without sacrificing quality.
• Website ownership:
  • You manage and update the website, including new pages, copy changes, and landing pages for campaigns.
  • You’re comfortable in a CMS and can edit HTML/CSS when needed.
  • You optimize for both traditional SEO and LLM discoverability.
• Campaigns and demand generation:
  • You plan and execute campaigns to support pipeline.
  • You set up tracking, measure what works, and kill what doesn’t.
  • You think in terms of pipeline contribution, not impressions.
• Sales enablement:
  • You build materials that help the sales team close, such as pitch decks, case studies, and proposal templates.
  • You notice recurring objections in sales conversations and create solutions to address them.
• Analytics and reporting:
  • You set up and maintain marketing analytics, including website traffic, content performance, and email metrics.
  • You can explain what’s working simply and clearly.
• Automation and tooling:
  • You build workflows that save time, including email sequences and content distribution.
  • You use LLMs, no-code tools (Make, Zapier, n8n), and light scripting to automate repetitive work.

Qualifications

• 3 to 7 years in B2B marketing, ideally with some exposure to technical or industrial products.
• Strong writing skills - you can explain complex technical value clearly and without jargon.
• Daily, fluent use of LLMs (Claude, ChatGPT, etc.) as real working tools.
• Ability to manage a website end to end: CMS, basic HTML/CSS, SEO fundamentals, and awareness of LLM optimization.
• Comfort with data: you set up tracking, read dashboards, and make decisions based on numbers.
• Self-direction: you don’t wait to be told what to do next.

Requirements

• Experience with automation tools (Make, Zapier, n8n) or basic scripting (Python, JavaScript).
• Background in mobility, transport, fleet, IoT, or industrial tech.
• Experience marketing to enterprise buyers with long sales cycles.
• Familiarity with ABM (account-based marketing) approaches.
• Design skills (Figma, Canva) for quick asset creation.

Benefits

• Food Allowance of 10.20€ per working day.
• Health Insurance for you and your children.
• Fringe Benefits Policy (for Portugal located workers).
• Flexible Work Hours - adjust your schedule to your needs.
• 22 vacation days, plus up to 3 extra time off days according to your tenure.
• Work Setup - remote, hybrid, onsite - if your job can be done remotely, and you prefer to, you’re free to choose.
• Hardware and software for a remote setup.
• Quarterly Events to discuss Strategy.
• Autonomy and Ownership Culture.
• Continuous feedback culture.
• Innovation Mindset.
• Career Acceleration.

Location

Remote (Portugal) #LI-Remote. This role can be performed remotely, onsite, or on a hybrid setup in Coimbra, Portugal. Regardless of the arrangement, availability to attend in-person meetings at our Coimbra office is expected when required.

What you can expect during the recruitment

• Screening call with HR.
• 1st Interview (1h w/ HR and Hiring Manager).
• Work Simulation Exercise (1h w/ Hiring Manager and Job Role Stakeholders).
• Cultural Fit Interview (1h w/ Founders).
• Hiring Proposal.