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Marketing Lead @Binance
Marketing
Salary unspecified
Remote Location
Job Type full-time
Posted 3d ago

[Hiring] Marketing Lead @Binance

3d ago - Binance is hiring a remote Marketing Lead. πŸ’Έ Salary: unspecified πŸ“Location: Worldwide

Role Description

Together with Director, Marketing Americas manage development and execution of regional and local product campaigns in partnership with internal stakeholders to ensure business objectives are met.

  • Work with global marketing to localize relevant campaigns in service of user growth.
  • Manage and grow strategic marketing partner relationships, channel experimentation, audience messaging, and spend accountability.
  • Be user obsessed: Map out the user journey and increase user funnel conversion through surfacing product ask, user education and operation campaigns.
  • Ideate, test, iterate, and optimize growth via paid acquisition, retargeting, and product optimizations across web and native-app growth channels.
  • Planning and execution of online and some offline marketing activities, events, and campaigns to local audiences.
  • Grow our user base and increase awareness of the Binance brand in fun, creative and informative ways.
  • Monitor campaign progress and results using data analysis and user feedback to ensure ever-improving efficacy and user experience.
  • Manage new media partnerships end-to-end to drive measurable growth.
  • Constantly work on new channels, creatives and other ideas for experimentation, optimization and acquisition growth.
  • Help shape the Binance brand in Latam Region.
  • Management of team.

Qualifications

  • Fluency in Portuguese, Spanish and English is a must.
  • Minimum 5 years of relevant marketing experience, preferably in a fast paced industry.
  • Execution-oriented mindset - with the humility, drive, and scrappiness to get it done.
  • Must have a strong interest and knowledge in crypto/blockchain/technology.
  • Must be able to work independently.
  • A university degree relating to Marketing is a plus.
  • Strong coordination skills and strategic mindset for marketing.
  • Familiarity with online and offline marketing avenues such as social media, community management, and event management.
  • Proven experience in growing and managing user base.

Benefits

  • Shape the future with the world’s leading blockchain ecosystem.
  • Collaborate with world-class talent in a user-centric global organization with a flat structure.
  • Tackle unique, fast-paced projects with autonomy in an innovative environment.
  • Thrive in a results-driven workplace with opportunities for career growth and continuous learning.
  • Competitive salary and company benefits.
  • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team).
Before You Apply
️
worldwide Be aware of the location restriction for this remote position: Worldwide
β€Ό Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
Back to Remote jobs  >   Marketing
Marketing Lead @Binance
Marketing
Salary unspecified
Remote Location
Job Type full-time
Posted 3d ago
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️
worldwide Be aware of the location restriction for this remote position: Worldwide
β€Ό Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
Apply for this position
Did not apply βœ“
Applied βœ“
Sent Follow-Up βœ“
Interview Scheduled βœ“
Interview Completed βœ“
Offer Accepted βœ“
Offer Declined βœ“
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