[Hiring] Marketing Analytics Manager @Creative People

Role Description

Our client is looking to hire a Marketing Analytics contractor for their Growth team. This is a high-visibility marketing analytics role, working on advanced measurement, AI-enabled modeling, and executive-facing performance reporting. You'll partner closely with leaders to help shape how the team makes budget and channel investment decisions.

• Use MMM, experimental, and quasi-experimental methodologies to estimate incremental impact and drive business outcomes.
• Manage marketing reporting and analysis for paid, owned, and integrated channels, and for performance across acquisition, activation, engagement, retention, and LTV.
• Translate complex analyses into clear and persuasive executive-level recommendations. Partner with Marketing, Finance, and Product leadership to inform budget allocation and investment strategy.
• Improve processes using AI - workflow automations, reporting, forecasting and modeling, etc.

Qualifications

• 6+ years of experience in marketing analytics or a related quantitative field.
• A results-oriented mindset with a bias toward action, clarity, and high standards.
• Exceptional stakeholder management skills and experience influencing senior leadership and cross-functional executives.
• A demonstrated record of using data to drive measurable business impact in a consumer-facing marketing team.
• Experience with brand and performance marketing and how marketing teams operate those functions.
• Experience leading and developing high-performing analytics teams, with a track record of elevating talent and building strong culture.
• Deep expertise in marketing measurement, including attribution modeling, media mix modeling, causal inference, customer lifetime value modeling.
• Strong SQL proficiency and experience working with large-scale data warehouses.
• Proficiency in BI and visualization tools (e.g., Looker, Tableau, PowerBI); experience improving data accessibility across organizations.
• Strong statistical foundation (e.g., hypothesis testing, predictive modeling, experimental design), experience with Python.

Company Description

Our client is one of the largest and fastest-growing companies in the fintech space, offering products that help members bank without unnecessary fees, access their money sooner, build their credit, and more.