[Hiring] Manager, Retail Media & Shopper Marketing @eJam

Role Description

This is a delivery role. You are not here to build strategies that sit in a deck or manage processes that produce reports. You are here to produce results—measurable, visible, tied to the P&L. Every platform you manage, every campaign you launch, every dollar you allocate will be evaluated on what it actually delivered:

• Incremental revenue
• New customer acquisition
• Contribution margin improvement
• Market share gains

You will set targets with the CMO, commit to them, and be held accountable for hitting them. If something isn’t working, you are expected to identify it, fix it, and communicate it—not wait for someone to notice.

• Amazon Advertising: Full-funnel strategy and hands-on execution across Sponsored Ads (SP, SB, SD), Amazon DSP (display, video, OTT/CTV, Streaming TV, Prime Video Ads), and Amazon Marketing Cloud (AMC). You build campaigns, write AMC queries, configure audience segments, optimize bids, and analyze performance at the ASIN level. You own the relationship between advertising spend and business outcomes—TACoS, organic rank, Subscribe & Save enrollment, NTB acquisition, branded search lift—not just ROAS.
• Retail Media Networks: Strategy, execution, and budget management across Walmart Connect, Target Roundel, Instacart Ads, DoorDash Ads, ibotta, and Criteo Retail Media. You understand the differences in ad formats, bidding mechanics, measurement models, and audience data, and allocate budget accordingly.
• Shopper Marketing Coordination: You are the bridge between digital retail media and in-store activation. You plan campaigns to amplify in-store displays and coordinate strategies with sales to align retail media spend with joint business plans.
• Measurement & Reporting: You build the measurement framework connecting retail media performance to actual business outcomes across six-plus platforms. You measure incrementality and connect advertising data to P&L metrics.
• Process & Playbooks: You establish campaign naming conventions, budget governance, and performance review cadences across all platforms. You create SOPs that document what works.
• AI & Automation: You use AI tools to multiply your output as a solo operator. You build workflows that let one person do the work that used to require a team.

Qualifications

• 4–6 years in digital advertising
• 3+ years hands-on with Amazon Sponsored Ads and Amazon DSP
• Experience across at least two additional retail media networks
• Background in CPG / consumer products (brand-side or multi-brand)
• Advanced Excel / Google Sheets
• Working knowledge of SQL (AMC experience preferred)
• Experience with BI tools (Sigma, Tableau, Looker, or similar)

Requirements

• Have personally built and optimized campaigns in Amazon DSP, written AMC queries, and managed Sponsored Ads at the ASIN level.
• Have hands-on experience across at least two additional retail media networks (Walmart Connect, Target Roundel, Instacart, Criteo, or similar).
• Come from CPG or consumer products, with a strong grasp of retail seasonality.
• Prefer being a hands-on operator.
• Think beyond ROAS.
• View digital and in-store as a single system.
• Use AI as a force multiplier in your day-to-day work.
• Manage budgets with discipline.
• Deliver measurable outcomes—not just activity.

Benefits

• Fully remote role
• Quarterly Performance Bonus
• Paid time off and company holidays
• High-ownership role with direct impact on growth and creative direction