[Hiring] Manager, Marketing Strategy @Greystar

Role Description

The Manager, Marketing Strategy engages with real estate operations leaders, client representatives, and other marketing leaders and teams to create and develop marketing playbooks and the individual property marketing strategies, timelines, and budgets that align with and enable achievement of the property’s brand priorities, financial targets, and goals around operational performance over the life of the property. The position serves as an active participant on the Four-Person Teams responsible for property and/or portfolio performance.

• Engage and partner with real estate operations leaders, marketing leaders and teams, and client representatives to create and develop marketing playbooks and individual property marketing plans, strategies, timelines, and budgets.
• Serve as the marketing voice on the Four-Person Teams responsible for overseeing and managing the performance of the properties.
• Lead and manage efforts to maximize revenue and return on investments by recommending and implementing strategic decisions related to advertising spend.
• Oversee the development and delivery of educational and training sessions for property team members.
• Monitor and stay up to date on business activities, decisions, and other strategic actions that may impact planned marketing plans.
• Collaborate with team members and leaders of the other business groups within the Greystar-Owned Marketing function.
• Act as the marketing strategy leader and owner for portfolio acquisitions and dispositions.
• Recruit, interview, hire, develop, and manage team members.
• Seek and provide input and feedback to other business groups within the Owned Asset Marketing function.

Qualifications

• Bachelor’s degree or comparable experience in marketing, communications, advertising, general business, or a related field.
• 5-7+ years’ experience in a marketing leadership position within a mid-to-large size services type business, or a creative or digital media agency.
• Experience in real estate property management is preferred.
• Very strong process and project management skills.
• Skilled in organizing and managing personal and team productivity.
• Excellent written, oral, and interpersonal communication skills.
• Must be experienced in interacting with team members from multiple functional disciplines.
• Excellent leadership and people-management skills.
• Skilled and comfortable in using digital and online software and apps.

Requirements

• Maintain a current knowledge of the Company’s marketing function’s infrastructure, marketing products, programs, and strategies.
• Build, establish, and access a network of experts and professionals inside and outside of the multifamily real estate industry.
• Follow and oversee team member compliance with the Company’s established operating, systems, financial, and human resources policies and procedures.
• Personally practice proper safety techniques and follow the Company’s risk and safety policies and procedures.
• Continually identify and act on opportunities for improving the level and quality of service provided by the National Marketing function.

Benefits

• Competitive Medical, Dental, Vision, and Disability & Life insurance benefits.
• Generous Paid Time off: 15 days of vacation, 4 personal days, 10 sick days, and 11 paid holidays.
• 6-Week Paid Sabbatical after 10 years of service.
• 401(k) with Company Match up to 6% of pay after 6 months of service.
• Paid Parental Leave and lifetime Fertility Benefit reimbursement up to $10,000.
• Employee Assistance Program.
• Critical Illness, Accident, Hospital Indemnity, Pet Insurance and Legal Plans.
• Charitable giving program and benefits.