[Hiring] Lead - Ad Operations @Annalect, Omnicom Media Group India.

Role Description

This exciting role of a Lead - Ad Operations requires you to creatively manage digital media campaigns for our global brands. Your expertise in ad tech and knowledge of the Digital Market Cycle would make you a great fit for this position. This is a great opportunity to work closely with top global brands and own large and reputed accounts.

• Manage end-to-end digital campaign setup, QA, trafficking, monitoring, and troubleshooting across major ad-serving platforms including CM360, Innovid, and Adform.
• Ensure delivery excellence by maintaining quality standards, resolving tracking and tagging issues, and supporting process improvements through proper documentation.
• Collaborate with global account managers, internal teams, and onshore partners to enable seamless execution and communication across markets.
• Provide subject-matter expertise on ad-tech, platform workflows, verification, and campaign best practices to support scalable delivery.
• Leverage analytics and reporting tools to deliver performance insights, optimize campaign outcomes, and provide data-driven recommendations that enhance media effectiveness and client satisfaction.
• Working knowledge of tracking pixels and pixel management, including implementation, testing, and monitoring of conversion/event pixels across digital platforms to support accurate campaign tracking and performance measurement.
• Lead and mentor a team of Ad Operations Analysts and Associates, providing guidance on campaign execution, troubleshooting, and best practices across ad-serving platforms.
• Strong proficiency in Microsoft Excel for campaign data analysis and reporting, with the ability to present insights effectively using PowerPoint.
• Leads being a 1st time people manager role are expected to take on early level people management tasks along with project management.
• Similarly, Specialists are expected to play a similar role of being the project lead along with being the SME (Subject Matter Expert).

Qualifications

• A full-time graduate degree.
• 6–8 years of hands-on ad operations experience spanning campaign setup, trafficking, QA, reporting, and optimization across digital channels.
• Strong working proficiency on multiple ad servers (CM360 experience is a must) and also exposure to additional platforms like Innovid or Adform.
• Ability to diagnose and resolve complex ad-serving, tagging, and tracking issues with strong analytical and root-cause problem-solving capability.
• Excellent communication skills to coordinate effectively with internal teams, onshore partners, and support critical client-related conversations.
• Strong command of Excel/data interpretation and comfort working within structured workflows and quality assurance processes.

Requirements

• Excellent written and verbal communication skills.
• Strong working knowledge of Excel and PowerPoint for reporting and presentations.
• Proactive learning attitude and adaptability in a fast-evolving digital landscape.
• Comfortable working in rotational shifts.