[Hiring] Klaviyo Email Specialist @Right Hook Digital

Role Description

As a Klaviyo Email Specialist, you're the execution engine inside a retention pod. You work directly alongside a Retention Strategist to bring lifecycle strategies to life, building campaigns and flows, managing the content calendar, briefing designers and copywriters, and making sure every email that goes out is on-brand, on-time, and error-free.

This is not a strategy role - but it's the role that makes strategy real. If you're detail-obsessed, fast in Klaviyo, and take pride in flawless execution, you'll thrive here.

Primary Duties

• Build, schedule, and deploy email and SMS campaigns and flows in Klaviyo across a portfolio of US DTC brands.
• Set up and configure Klaviyo email and SMS accounts for new clients.
• Own the campaign calendar - keeping it current, flagging risks early, and making sure nothing slips.
• Write creative briefs for designers and copywriters, and manage the email design process from brief to approval.
• Pull and compile monthly performance reports across email and SMS accounts.
• Communicate directly with clients on campaign approvals, design feedback, and performance updates.
• Collaborate with your Retention Strategist and pod (designer, copywriter) on all client deliverables.
• Maintain a strong design eye - you're not building the emails, but you know when something looks off-brand.

Qualifications

• Minimum 1 year of hands-on Klaviyo experience - campaigns, flows, segmentation, and reporting.
• Minimum 6 months of agency experience or managing multiple clients simultaneously.
• Strong attention to detail - you catch errors before they go live, not after.
• Clear written and verbal communication skills - you can write a concise client update or design brief without being asked twice.
• Strong project management skills - ClickUp experience is a plus.
• SMS experience (Klaviyo or Postscript) is a plus.
• Strong Excel or Google Sheets skills.

Benefits

• Work alongside world-class DTC retention strategists, paid social specialists, and eCommerce growth marketers every day.
• A dedicated pod structure - you're supported by a strategist and designer, not working in isolation.
• Access to ongoing training and account reviews with top retention practitioners and industry experts.
• Real career progression - we promote from within and are actively building this department.
• Exposure to a diverse portfolio of established DTC brands across fashion, health & fitness, jewelry, beauty, and more.
• A tight-knit team culture built on Kaizen, openness, and genuine care for each other's growth.
• Flexibility in working hours with notice.

To Apply

Submit your resume, a brief cover letter, and a 2-minute intro video. Applications without a video will not be considered.