[Hiring] Head of PPC @Future Media

Role Description

Right now, FutureMedia is looking for a Head of PPC to own and scale our paid acquisition strategy across multiple channels and products. Combining strategic leadership with hands-on performance marketing, you'll manage multi-million-dollar budgets, uncover new growth opportunities, optimize funnel performance, and drive sustainable customer acquisition at scale, working closely with product, design, analytics, and leadership across our US-market subscription products.

• Own and execute the user acquisition strategy across Paid Search and emerging channels.
• Manage and optimize multi-million-dollar marketing budgets focused on scalable and profitable growth.
• Launch, analyze, and continuously improve campaigns across platforms including Google Ads, Bing, Taboola, Quora, and others.
• Identify and test new acquisition channels, audiences, and growth opportunities.
• Monitor and optimize key performance metrics including CAC, CPL, CPA, ROAS, ROMI, LTV, and ROI.
• Build forecasting models, budget recommendations, and scalable reporting frameworks.
• Drive experimentation across creatives, landing pages, targeting, and funnel optimization initiatives.
• Collaborate closely with product, design, and copywriting teams to improve conversion performance.
• Use analytics and insights to develop clear recommendations, strategic direction, and optimization roadmaps.
• Partner with leadership on broader growth and go-to-market initiatives.

Qualifications

• 8+ years of experience in performance marketing, paid acquisition, or growth marketing roles.
• Proven track record managing large-scale paid acquisition budgets and performance-driven campaigns (min $1M budgets).
• Strong experience with the US market and subscription-based or B2C products.
• Highly analytical and comfortable working with large data sets, attribution models, and funnel analytics.
• Hands-on expertise across major paid channels and performance marketing platforms.
• Solid understanding of how to scale acquisition while maintaining efficiency and profitability.
• Experience with A/B testing, experimentation, and conversion optimization.
• Proficiency in Excel, Google Sheets, and SQL, with a data-driven approach to decision-making.
• Comfortable in fast-paced environments, with a drive to build systems from the ground up.
• Clear communication and effective collaboration across cross-functional teams.
• Fluent English, written and spoken.

Requirements

• Experience in subscription-based or high-growth B2C product companies.
• Experience with advanced analytics, research, or marketing data infrastructure.
• Passion for digital media, social platforms, and emerging acquisition channels.
• Entrepreneurial mindset with strong ownership and execution skills.

Benefits

• Exposure to different products, audiences, and digital categories within one company.
• Work from where you do your best work.
• Modern AI tools to automate routine tasks and focus on higher-value work.
• 22 paid days off plus your local public holidays.
• Company gatherings across Europe to meet, connect, and spend time together.