Role Description
Right now, FutureMedia is looking for a Senior of PPC to own and scale our paid acquisition strategy across multiple digital channels and products (particular focus on Google Ads/Bing), on multi-million-dollar budgets driving customer acquisition for our portfolio of high-traffic B2C subscription products in the US market.
-
Own and execute the user acquisition strategy across Paid Search and emerging channels, managing multi-million-dollar budgets focused on scalable, profitable growth.
-
Launch, analyse, and continuously improve campaigns across platforms including Google Ads, Bing, Taboola, Quora, and others.
-
Identify and test new acquisition channels, audiences, and growth opportunities.
-
Monitor and optimise key performance metrics including CAC, CPL, CPA, ROAS, ROMI, LTV, and ROI.
-
Build forecasting models, budget recommendations, and scalable reporting frameworks.
-
Drive experimentation across creatives, landing pages, targeting, and funnel optimisation initiatives.
-
Collaborate closely with product, design, and copywriting teams to improve conversion performance.
-
Use analytics and insights to develop clear recommendations, strategic direction, and optimisation roadmaps.
-
Partner with leadership on broader growth and go-to-market initiatives.
Qualifications
-
5+ years of experience in performance marketing, paid acquisition, or growth marketing roles.
-
You've managed large-scale paid acquisition budgets and performance-driven campaigns (min $1M+).
-
Strong experience with the US market and subscription-based or B2C products.
-
Highly analytical, comfortable working with large data sets, attribution models, and funnel analytics.
-
Hands-on expertise across major paid channels and performance marketing platforms.
-
Understand how to scale acquisition while maintaining efficiency and profitability.
-
Experienced in A/B testing, experimentation, and conversion optimisation.
-
Proficient in Excel / Google Sheets / SQL and data-driven decision-making.
-
Thrive in fast-paced environments and enjoy building systems from the ground up.
-
Communicate clearly and work effectively across cross-functional teams.
-
Fluent English.
Requirements
-
Experience in subscription-based or high-growth B2C product companies (will be a plus).
-
Experience with advanced analytics, research, or marketing data infrastructure (will be a plus).
-
Passion for digital media, social platforms, and emerging acquisition channels (will be a plus).
-
Entrepreneurial mindset with strong ownership and execution skills (will be a plus).
Benefits
-
Exposure to different products, audiences and digital categories within one company.
-
Work from where you do your best work.
-
Modern AI tools to automate routine tasks and focus on higher-value work.
-
22 paid days off plus your local public holidays.
-
Company gatherings across Europe to meet, connect and spend time together.