[Hiring] Head of Marketing @Oceans

Role Description

As the Head of Marketing, you will play a critical role in supporting an AI-native pharmaceutical technology company that is transforming formulation development through proprietary Causal AI. You'll work closely with the founders and Chief Commercial Officer to build and own the company's marketing function—from defining brand positioning and messaging to driving demand generation, marketing operations, and qualified pipeline growth.

This role is ideal for someone who combines strategic marketing leadership with hands-on execution, and who thrives in fast-moving startup environments where ownership, experimentation, and measurable business impact are expected.

Your success as the Head of Marketing will be defined by your ability to build a scalable marketing engine, generate qualified pipeline, and establish marketing as a key driver of commercial growth. Here's how you'll make an impact:

• Marketing Strategy & Leadership
  • Own the company's end-to-end marketing strategy across brand, demand generation, and commercial growth.
  • Build a scalable marketing engine that supports long-term business objectives.
  • Define positioning and messaging for highly technical pharmaceutical products.
  • Translate complex scientific concepts into compelling, commercially relevant narratives.
  • Continuously refine the company's value proposition based on customer insights and market feedback.
• Brand & Positioning
  • Own the company's brand identity, messaging architecture, and positioning strategy.
  • Ensure consistency across the website, presentations, sales collateral, campaigns, and digital channels.
  • Develop messaging tailored to biotech and pharmaceutical audiences.
  • Balance scientific credibility with clear, engaging commercial storytelling.
• Website & Conversion Optimization
  • Transform the company website into a high-performing lead generation platform.
  • Partner with external design and development agencies to improve website performance.
  • Optimize messaging, user experience, and conversion pathways.
  • Run A/B tests and landing page experiments to improve conversion rates.
  • Identify friction points throughout the customer journey and implement data-driven improvements.
• Demand Generation
  • Build scalable inbound and outbound marketing campaigns that generate qualified opportunities.
  • Develop LinkedIn thought leadership and content strategies.
  • Create email nurture sequences and outbound marketing initiatives.
  • Support Account-Based Marketing (ABM) programs targeting strategic prospects.
  • Partner closely with Sales to improve lead quality and conversion.
• Agency & Vendor Management
  • Manage relationships with external agencies, freelancers, and marketing partners.
  • Develop creative briefs and project requirements.
  • Ensure high-quality execution, accountability, and timely delivery.
  • Evaluate agency performance using measurable business outcomes.
• Sales Enablement & Marketing Operations
  • Partner closely with the Chief Commercial Officer and founders to support commercial initiatives.
  • Develop sales presentations, case studies, marketing collateral, and customer-facing assets.
  • Translate customer feedback into marketing improvements.
  • Strengthen alignment between Sales and Marketing through scalable processes and enablement resources.
• Marketing Analytics & AI Operations
  • Build dashboards, attribution models, and marketing reporting frameworks.
  • Measure marketing effectiveness through qualified pipeline, conversion, and ROI metrics.
  • Leverage AI tools to improve productivity, streamline execution, and optimize workflows.
  • Continuously evaluate emerging AI technologies that enhance marketing performance.

Qualifications

• Experience: 5+ years of experience leading B2B marketing initiatives within high-growth startups or fast-paced technology environments.
• Marketing Leadership: Demonstrated experience developing marketing strategy, building demand generation programs, and owning marketing outcomes from planning through execution.
• Brand & Messaging: Strong ability to position complex technical products, develop compelling messaging, and communicate effectively with sophisticated B2B audiences.
• Demand Generation: Experience driving inbound and outbound marketing campaigns, lead generation initiatives, and Account-Based Marketing (ABM) programs.
• Website & Conversion Optimization: Proven success improving website performance, conversion rates, user journeys, and marketing funnel effectiveness.
• Marketing Analytics: Strong analytical capabilities with experience building dashboards, attribution models, and KPI frameworks to guide marketing decisions.
• Agency & Stakeholder Management: Experience managing external agencies, freelancers, and cross-functional stakeholders while maintaining high execution standards.
• AI Fluency: Strong familiarity with AI tools such as ChatGPT, Claude, or similar platforms, with experience integrating AI into marketing workflows and productivity.
• Industry Experience: Experience in Pharma, Biotech, Healthcare Technology, Deep Tech, CDMO, CRO, or other highly technical B2B industries is strongly preferred.

Role Specifications

• This is a remote role where you'll be expected to work with meaningful overlap with European and UK business hours.
• You will also be expected to be present for in-person training programs during your first 3.5 weeks with us.