[Hiring] Head of Content @Apartment Life

Role Description

This role is responsible for creating high-quality, multi-channel content that engages audiences, strengthens the brand, and supports recruitment and lead generation efforts. It includes leading social media strategy, collaborating on targeted campaigns, and managing projects from start to finish with clear communication and adaptability. The position also requires staying current on industry trends to ensure content remains innovative and effective.

This leader will be passionate about the vision and mission of Apartment Life and develop the character and competence necessary to contribute to a growing number of qualified candidates and open communities.

Qualifications

• Proficient in content creation and editing
• Experience in marketing or content creation roles preferred
• Experience with Microsoft Office products; HubSpot and Asana preferred

Requirements

• Full time (40 hours per week)
• Remote (open to all U.S. timezones)

Responsibilities

• Content Creation: Write compelling, high-quality content across multiple channels — including web, email, blogs, social media, e-books, and collateral — to engage target audiences and advance organizational goals.
• Social Media Strategy: Lead and execute a social media strategy designed to recruit high-quality coordinators and elevate our brand among clients and ministry partners.
• Lead Generation: Collaborate with the growth team to design targeted campaigns and tailored content for diverse audiences, driving brand awareness, generating qualified leads, and creating new opportunities for engagement and partnership.
• Project Management: Manage projects independently from concept to completion, meeting deadlines, providing regular progress updates, and refining deliverables based on feedback.
• Industry Best Practices: Keep content fresh, engaging, and innovative by staying current on industry trends, evolving media practices, and emerging technologies.

Success Factors

• Model Apartment Life's core values and best practices
• Contribute to collective team outcomes, including an increase in open properties and qualified coordinator candidates

Competencies

• Strong written communication and storytelling skills
• Proficiency in managing social media platforms
• Experience using HubSpot for campaign tracking and communication management
• Excellent time-management and organization skills
• Ability to manage projects from ideation through execution
• High attention to detail
• Conflict resolution skills
• Professionalism and strong interpersonal skills
• Proficiency with tech and computer systems
• Strategic thinking and problem solving