[Hiring] Growth Marketing Manager - Demand Generation @Huzzle

Role Description

We are hiring a highly strategic Growth Marketing Manager / Demand Generation Manager to lead and execute full-funnel marketing strategies for B2B clients. This is a fractional remote marketing role focused on building scalable demand generation systems, driving qualified pipeline, and accelerating revenue growth using AI-powered workflows and modern marketing frameworks.

You will collaborate closely with content, sales, and leadership teams to turn thought leadership into high-converting campaigns and measurable business outcomes.

Key Responsibilities

• Demand Generation Strategy
  • Develop and execute end-to-end B2B demand generation strategies aligned with revenue targets
  • Design and optimise full-funnel marketing journeys (awareness → acquisition → nurture → conversion)
  • Build scalable pipeline engines that consistently generate qualified leads
  • Leverage AI tools and marketing technology to improve campaign performance and efficiency
• Campaign Management & Execution
  • Plan and execute multi-channel campaigns (LinkedIn, email, paid media, outbound)
  • Manage and optimise LinkedIn performance marketing campaigns
  • Develop high-converting lead magnets (reports, guides, insights)
  • Implement Account-Based Marketing & Sales (ABM/ABMS) strategies
  • Build structured lead nurturing and prospecting campaigns
• Collaboration & Alignment
  • Partner with content teams to convert thought leadership into demand-driving assets
  • Align closely with sales, recruitment, and business development teams
  • Collaborate with internal SMEs and external partners to deliver campaigns
• Marketing Operations & Automation
  • Implement and manage marketing automation workflows
  • Optimise usage of CRM and automation platforms
  • Continuously improve landing pages, funnels, and conversion paths
• Analytics & Performance
  • Track and report on pipeline contribution, lead volume, and ROI
  • Monitor KPIs such as CPL, conversion rates, and engagement metrics
  • Use data-driven insights to continuously refine campaign performance

Qualifications

• 10+ years experience in B2B demand generation, growth marketing, or digital marketing
• Proven success building pipeline-generating marketing systems
• Strong expertise in Account-Based Marketing (ABM/ABMS)
• Experience in technology, consulting, or professional services industries
• Deep understanding of B2B buyer journeys and marketing funnels
• Hands-on experience with CRM and marketing automation tools
• Strong analytical and data-driven mindset
• Excellent collaboration and stakeholder management skills

Preferred Tools & Platforms

• Marketing Automation: HubSpot, Marketo
• CRM Systems: Salesforce, HubSpot, MS Dynamics, Pipedrive
• Analytics & reporting platforms

Benefits

• 💻 Fully Remote: Work from anywhere with international teams
• 🚀 Career Growth: Join companies in SaaS, MarTech, and B2B services
• 🤝 Peer Community: Connect with high-performing sales professionals in our network
• 🧭 Ongoing Support: Receive guidance from Huzzle before and after placement
• 💰 Compensation: £699 base