[Hiring] Growth Marketing Manager @Atomic

Role Description

We’re hiring a Growth Marketing Manager to own core levers of Found’s consumer growth engine. This is a high-impact, cross-functional role at the intersection of paid acquisition, creative strategy, lifecycle, and conversion optimization.

• Improve CAC, payback, and member growth across the funnel
• Work closely with agencies, internal teams, and leadership
• Define how Found acquires and converts hundreds of thousands of future members

What You'll Own

• Paid acquisition performance across Meta, Google, TikTok, and emerging channels, in partnership with agency teams
• Creative strategy for performance marketing, including messaging, copy testing, creator briefs, and design direction
• End-to-end funnel optimization from first touch → lead → conversion → reactivation
• Lifecycle marketing strategy for pre-purchase nurture and churned-member reactivation
• Experimentation roadmap across channels, creative, landing pages, and lifecycle flows
• Core growth metrics, including CAC, payback, conversion rate, and channel-level efficiency

What You'll Do

• Set and execute paid media strategies aligned to growth and unit-economics targets
• Analyze attribution, conversion, and cohort data to identify incremental growth opportunities
• Partner with creative, product, and agency teams to develop high-performing ad concepts and landing experiences
• Build and prioritize testing roadmaps across channels, creatives, and lifecycle flows
• Improve lead-to-conversion performance through better segmentation, messaging, and automation
• Identify and test new channels, partners, and growth initiatives

Qualifications

• 4+ years of experience in growth or performance marketing roles with direct ownership of CAC, conversion, or revenue targets
• Track record improving CAC, conversion rate, or payback at a high-growth consumer or healthcare company
• Hands-on experience with major paid channels (Meta, Google, TikTok)
• Experience working with agencies or external partners
• Strong analytical mindset; comfortable using data to make decisions
• Ability to operate autonomously in fast-paced, ambiguous environments
• Bias toward action; comfortable launching tests quickly and iterating based on data

Preferred Qualifications

• Healthcare or other regulated-industry experience
• Creator or influencer marketing experience
• Lifecycle or CRM marketing experience
• Experience using AI tools to improve marketing workflows
• Former founders or early-stage startup operators encouraged

Company Description

Found is building the leading consumer platform for medically guided weight care—combining modern obesity medicine, AI-driven personalization, and a human care team.

• One of the largest medically-assisted weight loss programs in the country
• Served 300,000+ members
• Backed by leading investors including Atomic, Google Ventures, WestCap, IVP, TCG, and Define Ventures