[Hiring] Freelance Meta Ads Specialist @PurpleFire

Role Description

We’re looking for a skilled and reliable Freelance Meta Ads Specialist to support our Paid Media team on an hourly basis. This role is focused on execution, optimization, and performance improvement across Meta platforms.

• Support the setup, management, and optimization of campaigns across Meta platforms (Facebook & Instagram).
• Assist with campaign structure, audience testing, creative testing, and budget allocation.
• Monitor performance daily/weekly and implement optimization actions based on data.
• Collaborate with designers and video editors to iterate on ad creatives based on performance insights.
• Conduct performance analysis and provide clear insights and recommendations.
• Support scaling efforts for winning campaigns.
• Troubleshoot performance issues and maintain account hygiene.

Qualifications

• 3+ years of hands-on experience managing Meta Ads campaigns (e-commerce required).
• Strong understanding of performance metrics (CPA, ROAS, MER, CTR, CVR, etc.).
• Experience working with agencies or multiple client accounts simultaneously.
• Analytical mindset with the ability to interpret data and act quickly.
• Comfortable working independently with minimal supervision.
• Strong English communication skills (written and spoken).
• Experience with TikTok Ads or Google Ads is a plus.

Requirements

• Hourly freelance contract.
• Fully remote.
• Flexible workload based on client needs.
• Competitive hourly rate based on experience.
• Potential for long-term collaboration.

Location

Remote

Department

Paid media

Employment Type

Part-Time

Minimum Experience

Mid-level

Compensation

12 per hour