[Hiring] Fractional Chief Marketing Officer @Vulcury Venture Studio and Advisors

Role Description

Vulcury is seeking a Fractional Chief Marketing Officer (CMO) based in Colombia to provide senior marketing leadership across its multi-industry portfolio of businesses and engagements. This role is well-suited for an experienced marketing executive who is comfortable operating across different verticals, business models, and audience types—including B2B services, industrial and manufacturing ecosystems, and financial or investment-oriented content and platforms.

The Fractional CMO will work closely with a CEO based in California, collaborate with senior leaders across Vulcury’s subsidiaries, and oversee a primarily India-based execution team responsible for day-to-day growth activities across channels. This is a hands-on leadership role, requiring active involvement in strategy, prioritization, review, and refinement—not merely high-level advisory input.

Key Responsibilities

• Marketing Strategy & Leadership
  • Define and refine marketing strategies across multiple businesses, industries, and engagement types.
  • Establish clear growth priorities, sequencing, and success metrics across initiatives.
  • Balance near-term demand generation with longer-term brand and authority building.
• Channel Oversight & Execution
  • Provide senior-level oversight and guidance across a broad mix of channels, including:
    • Paid social and digital advertising
    • SEO and website optimization
    • Content marketing and thought leadership (blogs, long-form articles, research-driven content)
    • Email campaigns, lifecycle marketing, and SDR-support workflows
    • Webinars, podcasts, and virtual events
    • Media creation and multi-platform distribution
  • These efforts may support:
    • Operating businesses within the Vulcury portfolio
    • External client growth engagements
    • Investment research, commentary, and financial thought leadership initiatives
• Team Leadership (India-Based)
  • Lead and mentor a distributed marketing and growth team based primarily in India.
  • Translate strategic objectives into clear, executable work streams.
  • Ensure quality, consistency, and performance across channels and verticals.
• Cross-Functional & Cross-Regional Collaboration
  • Interface directly with the U.S.-based CEO and senior leadership on priorities and performance.
  • Coordinate with product, sales, research, and operations leaders to ensure alignment.
  • Adapt messaging and channel strategy to different buyer types, sales cycles, and audiences.
• Industry-Specific Context (As Relevant)
  • Support initiatives related to manufacturing, supply chain, and industrial services where applicable.
  • Contribute to growth and content strategies related to financial investments, markets, and research-driven products.
  • Adjust marketing approaches to suit technical, regulated, or high-trust environments.

Qualifications

• Senior marketing leadership experience (typically 12+ years), including executive or head-of-marketing roles.
• Demonstrated depth across a wide range of marketing channels, both strategic and operational.
• Experience leading distributed or offshore marketing teams.
• Strong executive communication skills and comfort working directly with founders and CEOs.
• Ability to operate effectively across multiple industries and business models.

Requirements

• Experience spanning B2B services, industrial/manufacturing, and/or financial or investment-related businesses.
• Background in growth consulting, venture studios, or multi-brand portfolios.
• Familiarity with research-led or content-driven growth strategies.
• Experience supporting complex or multi-stakeholder sales environments.

Benefits

• Fractional flexibility: Senior-level influence without full-time constraint.
• Industry breadth: Exposure to multiple sectors, audiences, and growth challenges.
• Global collaboration: Work at the intersection of U.S.-based leadership and India-based execution.
• Substantive impact: Direct ownership of strategy, prioritization, and execution quality.
• Expandable scope: Opportunity to deepen or broaden engagement as Vulcury scales.