Role Description
We are seeking an experienced and proactive eCommerce & Marketing Assistant to support the growth and day-to-day operations of our online business and bricks-and-mortar stores. This role is ideal for a detail-oriented professional who thrives in a fast-paced environment and has a strong blend of technical eCommerce knowledge and marketing skills.
Key Responsibilities
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Email Marketing and CRM Support:
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Manage Customer Care Inbox and respond using brand approved messaging.
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Respond to customer enquiries using pre-written brand scripts and in collaboration with Directors or Business Managers.
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Update email lists from Shopify orders or in-store sign-ups (Retail Express IMS).
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Build and schedule campaign emails e.g. EOFY Sale, or Shop n Sip invites.
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Segment database (i.e. locals, online-only, VIPs).
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Track results (opens, clicks, conversions).
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Assist in the setup and integration of Klaviyo (or similar CRM) with Shopify and Retail Express.
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Help design automated flows (Welcome, PostPurchase, VIP Re-engagement) once implemented.
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Document setup steps, campaign structures, and maintenance procedures as SOPs.
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Social Media & Content Assistance:
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Scheduling posts & stories of approved captions and visuals.
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Video clipping & formatting reels for size/aspect ratio (square, story, reel).
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Community engagement: responding to comments or DMs with pre-approved scripts.
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Reporting: Weekly Social Media Planner Maintenance (Excel). Weekly insights on reach, engagement, and trending posts.
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Ad Management Support (Meta):
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Uploading creative assets and captions into Meta Ads Manager.
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Monitoring budget pacing and performance.
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Exporting weekly campaign results.
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Setting up UTM tracking and pixel checks.
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Document step-by-step posting and reporting processes for SOP creation.
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Inventory Data Management:
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Invoice entry including detailed product entry into Retail Express IMS (POS).
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Purchase Order Management including maintenance of PO Manager Listing in MS Excel.
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Actioning Stock Adjustments and Stock Adjustments Tracker Updated for stock variances.
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Ensure accurate and complete data records for all inventory items across Retail Express IMS and Shopify.
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Data Entry Procedure Preparation and Maintenance.
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E-Commerce and Shopify Support:
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Product uploads: formatting descriptions, resizing photos, tagging, setting variants, SEO titles, metafields, etc.
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Inventory & price updates: syncing new collections across online and POS systems.
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Collection management: creating and sorting “New Arrivals,” “Best Sellers” etc.
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Online merchandising: aligning product order, colour swatches, cross-selling sets (Pants + matching Top).
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Error checking: catching broken links, duplicate listings, or image mismatches. Quality check all Policies and Blogs.
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Theme management: Changes to page lay-out and menu bars in Shopify. Activating in-theme functionality aligned with the branding.
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Graphic Design and Brand Asset Assistance:
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Use Canva or Photoshop to apply your logo, fonts, and overlays.
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Design “New Arrivals” tiles, event posters, and digital banners.
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Prepare lookbook PDFs.
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Reformat in-store event signage or window promo graphics.
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Admin, Reporting and Back-End Tasks:
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Basic IT support for HQ and Store-staff (level 1 troubleshooting).
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Organising Directors Mailboxes and prioritising responses.
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Managing Directors’ calendars, including buying trips.
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New system testing and roll-outs.
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Weekly Sales Reports across stores (POS and Shopify).
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Monthly Supplier Reporting.
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Stock-on-hand reports and slow-mover alerts.
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HQ and In-store Procedure Maintenance with inputs from on-shore team.
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Process Improvements.
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Expense Entry and Analysis Support using Xero.
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Travel Planning and Booking Support.
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Maintenance of Event Checklists.
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Procedure Preparation e.g. Fashion Parade Procedures.
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Other general admin tasks.
Qualifications
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Minimum 4+ years of relevant experience in eCommerce and marketing support.
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Strong Shopify experience, including product management, inventory, and integrations.
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Proficient in email marketing platforms (experience with Klaviyo).
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Proficient in Microsoft Excel and Google Sheets.
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Competent in social media platforms and Meta Ads Manager operations.
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Competent in Canva for simple design tasks.
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Excellent organizational skills and attention to detail.
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Strong communication skills and ability to manage multiple priorities.
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Previous experience with SOP documentation and administrative support.
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Comfortable coordinating international travel and supplier communications.
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Self-driven and ability to work independently.
Work Arrangement & Expectations
This is a remote role that will be set up as an independent contractor engagement. To ensure alignment and transparency, successful candidates will be expected to:
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Disclose any existing ongoing roles or client work.
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Reflect this engagement on their LinkedIn profile (clearly marked as “Independent Contractor”).