[Hiring] E-Commerce Organic Growth & Content Strategist @BRANDINOVA

Role Description

We are now hiring an E-Commerce Organic Growth & Content Strategist to lead our organic marketing efforts across social media, SEO, and AI-powered content creation. In this role, you will be responsible for growing our audience, increasing brand visibility, and producing engaging content that drives traffic, trust, and conversions. You will work directly with the founder and play a key role in shaping our long-term marketing strategy.

Tasks

• Content Creation & Strategy
  • Plan, create, and publish daily/weekly content across Instagram, TikTok, Facebook, X, Pinterest, LinkedIn.
  • Produce short-form video scripts, hooks, story-based content, and carousel posts.
  • Repurpose long-form content into multiple short pieces optimized for each platform.
  • Use AI tools (ChatGPT, CapCut, image generators, research tools) to scale content production.
• Organic Growth & Social Media Management
  • Develop an organic growth strategy to increase reach, engagement, and followers.
  • Identify trends, viral topics, and opportunities in our niche.
  • Manage posting schedules, community engagement, and comment interactions.
  • Analyze competitors and propose new content angles to outperform them.
• SEO & Website Content
  • Perform keyword research + propose SEO topics for blogs and landing pages.
  • Write or coordinate SEO-optimized articles to drive organic traffic.
  • Optimize on-page SEO for existing pages (titles, meta descriptions, structure).
• Analytics & Growth Optimization
  • Track content performance across all channels.
  • Provide weekly insights and recommendations based on analytics.
  • Test new formats, hooks, creative angles, and posting strategies.
  • Continuously improve reach, CTR, watch time, and conversions.
• Collaboration & Project Coordination
  • Work closely with the founder on creative direction, brand voice, and growth priorities.
  • Coordinate with video editors, designers, and influencers when needed.
  • Manage a content calendar to plan upcoming campaigns and topics.
  • Maintain brand consistency across all platforms and deliverables.
• Innovation & Experimentation
  • Explore new platforms, formats, and AI workflows to improve efficiency.
  • Propose new marketing ideas, angles, and growth experiments.
  • Stay updated on social media algorithms and emerging trends.

Qualifications

• Strong experience in content creation for social media (Reels, TikTok, short-form videos, carousels).
• Excellent copywriting skills: hooks, storytelling, scripts, captions.
• Solid understanding of social media algorithms and organic growth strategies.
• Experience in e-commerce marketing (Shopify, Amazon, or DTC brands).
• Ability to use AI tools (ChatGPT, CapCut, Canva, image generators Freepik, nanobanana...) to enhance productivity.
• Good knowledge of SEO fundamentals, keywords, and on-page optimization.

Requirements

• Ability to analyze content performance and make data-driven decisions.
• Strong research skills for topics, trends, and competitor analysis.
• Comfortable working with analytics tools (Meta Insights, TikTok Analytics, Google Analytics, SEO tools).
• Creative mindset with a strong eye for trends and visuals.
• Highly organized, autonomous, and able to manage multiple platforms.
• Proactive attitude with the ability to propose new ideas and improvements.
• Strong communication skills and ability to work directly with the founder.
• Adaptability, curiosity, and willingness to learn new tools and workflows.

Bonus Skills (Nice to Have)

• Basic video editing skills (CapCut/Premiere).
• Familiarity with influencer coordination and UGC workflows.
• Experience writing long-form SEO articles.
• Previous work in a fast-growing startup or e-commerce environment.

Benefits

• Work From Anywhere – Fully remote role with flexible hours.
• Performance Bonuses – Earn additional compensation based on growth results and content performance.
• Long-Term Position – Opportunity to grow with the company and take on more strategic responsibility over time.
• Creative Freedom – Bring your own ideas, test new formats, and influence the brand’s content direction.
• Direct Collaboration With the Founder – Fast decision-making, high learning curve, and clear feedback loops.
• Stable, Fast-Growing Environment – Join an international e-commerce company with multiple brands and global reach.
• Skill Development – Access to AI tools, marketing frameworks, and continuous learning opportunities.
• Ownership & Autonomy – Take full responsibility for the content strategy and see your impact directly.