[Hiring] Director of Paid Social @Sociallyin

Role Description

We're hiring a Director of Paid Social to own and grow our paid media department. This is a senior leadership role for someone who's ready to build something, not just maintain it.

Sociallyin is a social media marketing agency, and only a social media marketing agency. We've been operating for 15 years, we're 50 people strong, and we're actively investing in how AI changes the way agencies work.

Our paid media department runs over $200K+ in monthly ad spend across 30+ client accounts, spanning Meta, TikTok, LinkedIn, Google, YouTube, and more. Clients range from SMB to mid-market to enterprise. The function is solid, but the ceiling is significantly higher than where we are today, and we need a leader who can take it there.

We want someone who can:

• Manage a team of 5 (mid-level and junior buyers).
• Elevate performance across the board.
• Build the systems and playbooks we've been operating without.
• Move the department upmarket.
• Develop the next generation of leaders inside it.

This isn't a seat-warmer role. You'll report directly to the founders, have full authority over how the department runs, and have real influence on where the agency goes next.

Qualifications

• 7+ years of paid social experience, with at least 2-3 of those years in agency.
• Direct team leadership experience.
• Real depth on these platforms: Meta, TikTok, LinkedIn, Google, YouTube, X.
• Strategic thinking beyond the platform.
• A track record of building something.
• Strong client communication.
• Genuine curiosity about AI and where this work is headed.
• An operator's instinct.

Requirements

• Team leadership and development.
• Department performance.
• Strategy across platforms.
• Client relationships.
• Systems and playbooks.
• Hiring and growth.
• AI and tooling.
• Upmarket expansion.
• Cross-functional partnership.

Benefits

• Salary: $75,000–$90,000 DOE.
• Remote-friendly with daily morning team standups.
• Direct exposure to founders and senior leadership.
• Full authority over how your department runs.
• Medical, dental, vision insurance.
• 401(k) with company match.
• Uncapped PTO, parental leave, paid volunteer time.
• Home office allowance.
• A fast-moving, experimentation-friendly environment where the right ideas actually ship.
• And more! (See our careers page)