[Hiring] Director of Demand Generation @Flosum
Apr 10, 2025 - Flosum is hiring a remote Director of Demand Generation. 💸 Salary: competitive compensation package. 📍Location: USA.
Role Description
We are seeking a dynamic and results-driven Director of Demand Gen with a strong focus on demand generation to drive revenue growth and market expansion. In this role, you will lead our demand generation strategy, optimize lead acquisition, and create scalable programs that generate high-quality pipeline opportunities for our sales team.
As a key member of the leadership team, you will be responsible for:
- Building and executing multi-channel campaigns
- Optimizing marketing automation
- Leveraging data-driven insights to drive predictable and measurable growth
If you are a strategic marketing leader with a passion for driving demand, engaging prospects, and accelerating business growth, we want to hear from you!
Requirements
- Develop and execute a comprehensive demand generation strategy to drive lead acquisition, pipeline growth, and revenue
- Oversee multi-channel marketing campaigns, including digital marketing, email marketing, paid media, SEO, events, and ABM (Account-Based Marketing)
- Optimize lead nurturing programs, leveraging marketing automation, CRM, and data analytics to improve conversion rates
- Partner with sales leadership to ensure lead qualification, scoring, and handoff processes are optimized for conversion and revenue impact
- Own key demand generation metrics, including CAC, CPL, pipeline velocity, and attribution modeling, to measure and improve marketing performance
- Build, mentor, and scale a high-performing demand generation team to execute world-class marketing programs
- Leverage data, analytics, and customer insights to refine targeting, messaging, and campaign effectiveness
- Optimize and manage the marketing tech stack, including CRM, automation platforms, and digital tools to enhance demand generation efforts
- Manage demand generation budgets efficiently, ensuring high ROI across all marketing programs and initiatives
Benefits
- Competitive Compensation Package
- Health Benefits including Vision and Dental
- 401(k)
- Unlimited Flex Time Off Plan + All Major U.S. holidays
- Flexible Work Hours
- Remote Work Location
- Phone / Internet Monthly Capped Reimbursement
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| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
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Salary
💸
competitive compensation package
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Apr 10, 2025
|
| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
