[Hiring] Director, Marketing Program Management @Baldwin Group Colleague, Inc.

Role Description

We are seeking a talented and results-oriented Marketing Program Director to manage strategic accounts from a marketing perspective. In this role, you will oversee the marketing strategy and execution across a portfolio of key accounts, ensuring that all campaigns and touchpoints are delivering optimal performance, building strong partnerships, and driving success.

• Serve as the primary marketing resource for assigned accounts, collaborating both internally and externally.
• Oversee marketing efforts across several channels, including email, sales enablement collateral (flyers, brochures), digital banners, landing pages, and other relevant assets.
• Manage relationships, monitor marketing performance, suggest improvements, and identify opportunities to create compelling campaigns that help drive sales conversions.

Qualifications

• The ability to cast vision, develop effective marketing strategies and tactics, and operate under pressure and tight deadlines.
• Demonstrated experience as Director of Marketing.
• Ability to cultivate strong client and stakeholder relationships.
• Excellent project management and time management skills.
• Ability to grasp risk management, insurance and employee benefit concepts.
• Advanced communications skills, both written and verbal.
• Superior interpersonal skills.
• Current with latest online marketing techniques and best practices.
• Thorough knowledge of web analytics and Google Adwords.
• Demonstrates the organization’s core values, exuding behavior that is aligned with the firm’s culture.

Requirements

• Fast paced, multi-tasking environment.

Special Working Conditions

• This position description is intended to describe the level of work required of the person performing in the role and is not a contract.
• The essential responsibilities are outlined; other duties may be assigned as needs arise or as required to support the organization.
• All requirements may be subject to reasonable accommodations to applicants and colleagues who need them for medical or religious reasons.

Company Description

The Baldwin Group is an award-winning entrepreneur-led and inspired insurance brokerage firm delivering expertly crafted Commercial Insurance and Risk Management, Private Insurance and Risk Management, Employee Benefits and Benefit Administration, Asset and Income Protection, and Risk Mitigation strategies to clients wherever their passions and businesses take them throughout the U.S. and abroad.

• Founded in 2011
• Has evolved from a local business into a national firm with a vast network of specializations serving two million clients across the country.
• Provides solutions so clients can pursue what’s possible for themselves, their families, and their businesses.
• Offers solutions to support clients at every step of their journey giving them peace of mind to pursue their purpose, passion, and dreams.