[Hiring] Director, Client Strategy @Wpromote

Role Description

As a Director of Client Strategy (Media), you are the primary strategic architect and business lead within the agency, partnering with some of Wpromote’s most significant and complex clients. You serve as a primary lead for the client, bridging the gap between their bottom-line business objectives and our integrated marketing execution.

You will lead a cross-functional team to develop and implement holistic strategies across the full media ecosystem:

• Paid Search
• Social
• Programmatic
• CTV
• YouTube
• Creative (in some cases)

This role requires a hybrid of account ownership and visionary strategic planning:

• Managing total account health, profitability, and retention
• Designing the media mix
• Partnering with a comms team around audience architecture
• Understanding measurement frameworks that drive enterprise growth

At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits.

Qualifications

• 8+ years of experience in media across search (paid and organic), social, programmatic, and video
• Proven success managing multiple clients simultaneously
• Ability to produce complex go-to-market strategies and media plans ranging from full funnel to performance-based brands
• Experience working directly with creative and development teams to produce, iterate, and optimize digital assets for media performance
• Deep familiarity with standard strategic marketing skills (competitive assessment, SWOT, industry analysis)
• Excellent oral and written communication skills
• Bachelor’s degree in Marketing, Communications, or a related field (or equivalent work experience)

Requirements

• Developing cohesive, multi-channel media plans and go-to-market strategies
• Translating client KPIs into budget allocations across Social, YouTube, and Programmatic (Display, Video, CTV, DOOH)
• Serving as the lead point of contact for client leadership
• Commanding the boardroom during weekly status calls, QBRs, and high-stakes strategy sessions
• Deeply understanding client unit economics and industry competition
• Understanding client SOWs and making internal recommendations for account servicing
• Responsible for quality control of all deliverables
• Partnering with Analytics and Creative teams to interpret results
• Driving campaign progression through rigorous testing frameworks

Benefits

• Remote-first culture
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• Work from anywhere options
• 100% paid parental leave
• 401(k) matching
• Medical, Dental, Vision, Life, Pet Insurance
• Sponsored life insurance
• Short Term Disability insurance and additional voluntary insurance
• Annual Class Pass credits and more!