Role Description
NowSecure is looking for a Digital Marketing Manager to own and continuously improve our digital marketing engine across paid media, social media, organic search, website performance, and conversion. This is a hands-on role for someone who loves digital marketing, wants real ownership, and is constantly looking for ways to make the work better.
You should be equally comfortable:
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Developing a strategy
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Making optimizations in ad accounts
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Analyzing funnel performance
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Identifying SEO, AEO, GEO, AIO opportunities
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Assessing page performance
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Figuring out why a landing page isnβt converting
This role reports to the Senior Director, Demand Generation and works closely with Demand Generation, Marketing Operations, Content, Product Marketing, Sales, and the broader go-to-market team.
Qualifications
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4+ years of hands-on digital marketing experience, ideally within B2B SaaS, cybersecurity, technology, or another complex B2B environment
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Strong hands-on experience managing paid search and paid social campaigns
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Demonstrated ability to manage meaningful paid media budgets and improve performance over time
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Experience successfully partnering with agencies while maintaining strong internal ownership of strategy and performance
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Strong understanding of SEO fundamentals, including technical SEO, content optimization, keyword research, search intent, and site architecture
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Genuine curiosity about AEO, GEO, AI search, and the rapidly evolving ways buyers discover and evaluate information
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Experience optimizing websites and landing pages for conversion
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Strong analytical skills with the ability to turn data into decisions and action
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Experience with web analytics, advertising platforms, attribution, conversion tracking, and digital marketing reporting
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Experience working with modern content management systems
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Familiarity with tools such as Google Ads, Google Analytics, Google Tag Manager, LinkedIn Campaign Manager, Search Console, SEMrush, Ahrefs, or similar platforms
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Strong copywriting and messaging instincts, particularly for digital ads and landing pages
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An AI-forward mindset and demonstrated use of AI to improve the speed, quality, or effectiveness of your work
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A willingness to experiment with new AI tools, workflows, and approaches as the technology evolves
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Ability to manage multiple priorities and move quickly without sacrificing quality
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Strong project management and organizational skills
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A high degree of ownership and accountability
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A willingness to get into the details and execute the work yourself
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Curiosity and a desire to continuously learn
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Comfort operating in an environment where experimentation is encouraged and not every answer is known in advance
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Strong communication and collaboration skills
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A team-first mindset and willingness to share ideas, learnings, and expertise with others
Requirements
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Bonus Points if You Have Any of the Below:
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Experience in cybersecurity, developer tools, DevSecOps, enterprise software, or marketing to technical audiences
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Developed an AEO or GEO strategy and can speak thoughtfully about how AI is changing search, discovery, and buyer behavior
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Built AI agents, automations, or workflows that meaningfully improved your own productivity or the performance of a marketing team
Benefits
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Base salary range for this position for all U.S. candidates is $85,000 - $100,000 per year
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Eligibility for bonuses and equity grants
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Comprehensive benefits package that includes health insurance
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401k with company match
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Paid parental leave
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Home Office Stipend
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Flexible PTO
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Remote-first work environment
Company Description
NowSecure is the mobile app security software company trusted by the worldβs most demanding organizations and most advanced security teams. As the standards-based mobile app security and privacy company, NowSecure protects the Mobile App Economy. The worldβs most demanding organizations, innovative mobile developers, and advanced risk managers and compliance teams entrust NowSecure to safeguard millions of mobile app users across various sectors.
NowSecure is SOC 2 certified and recognized by IDC, Deloitte, Gartner, and TAG Cyber.