[Hiring] Digital Campaign Manager @ShopriteX

Role Description

• Develop and manage supplier or client end-to-end delivery of digital campaigns across platforms, from execution to optimisation and reporting of campaigns.
• Manage and ensure data, technology, and strategy work together to maximise ad delivery efficiency and effectiveness.
• Effectively manage own portfolio of work while collaborating with creative, strategy and technology teams and vendors to implement and create integrated and multichannel ad campaigns.
• Build strong relationships with internal and external stakeholders to ensure the delivery of digital campaign plans.
• Evaluate the effectiveness of campaign strategies, provide recommendations and adjust to optimise performance and goal conversion.
• Provide analysis and insights for reporting, including post campaign reporting.
• Ensure invoices are accurate and campaign budgets are executed within required parameters.
• Conduct research and utilise insights to optimise and grow future campaigns.
• Monitor local and international digital media properties to ensure adherence to best practice principles and provide technical/media assistance when needed.
• Keep the brand up to date with changes and advances in the digital marketing landscape and advise on new channels and approaches to adopt.

Qualifications

• Degree or Diploma in Marketing, Advertising, Media or related – (essential).
• +2 years' experience in a digital campaign management role in an ad ops environment, with a proven track record of delivering multiple and large campaigns across digital touchpoints and channels, using analytics to inform and scale successful marketing campaigns - (essential).
• Skilled and proficient in the use of advertising tools (Google Ads, DV360, GAM, Facebook Ad Manager, tracking and verification tools) – (essential).
• Broad knowledge of the media and marketing ecosystem - (essential).
• Demonstrable knowledge and experience of marketing principles and practices including customer journey management and content development experience – (essential).
• Strong commercial acumen and understanding of the media landscape within the broader retail industry – (essential).
• Strong proficiency in MS Office – (essential).

Requirements

• Digital account management - strong ability to keep schedules, prioritise tasks / briefs and ensure campaigns / projects are on time and delivered against business objectives.
• Passion for digital marketing with extensive experience and expertise in digital campaign management.
• Mentors team members through challenges or complex issues as needed while playing a supporting role in their integrated development.
• Team player and collaborative partner - contributes towards building a positive team morale.
• Excellent communication, presentation and story-telling skills - articulates ideas and concepts in a creative and meaningful way.
• Dynamic personality and the ability to think outside the box.
• Proactive with initiative to drive new ideas and content.
• Organised with strong time, delivery and planning management.
• Interpersonal skills - build strong relationships internally and externally and manage conflict and competing priorities well.
• Flexible thinker with the ability to make sound independent decisions.
• Results-oriented and quality focused with good project management skills - Able to balance multiple projects and priorities in a large scale, complex environment.
• Ability to work under pressure and to organise, prioritise, and reorder workload in a rapidly changing and fast-moving environment.
• Self-starter with the skill and discipline to work independently and across multi-functional teams.

Company Description