Role Description
The Digital Advertising Coordinator (AI-Fluent) supports the development, execution, and optimization of digital advertising campaigns while leveraging AI tools and automation to improve efficiency, analysis, and performance. This is an entry-level role designed for someone early in their career who is excited about digital marketing, technology, and problem-solving.
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Assist in the creation, management, and optimization of digital advertising campaigns across Google, Microsoft, Meta, and other advertising platforms.
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Monitor campaign performance and support optimization efforts through data analysis and research.
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Utilize AI tools to assist with reporting, research, content development, campaign management, and process improvement.
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Identify opportunities to improve efficiency by leveraging AI and automation within daily workflows.
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Analyze campaign and performance data to identify trends, opportunities, and actionable insights.
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Support the development of reports, dashboards, and performance summaries for internal teams and clients.
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Collaborate with team members to execute digital marketing strategies and client initiatives.
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Contribute to the maintenance and improvement of internal tools, documentation, and operational processes.
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Stay current on digital advertising trends, platform updates, and emerging AI technologies.
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Demonstrate a proactive approach to learning new technologies, tools, and best practices.
Qualifications
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Proficiency in Microsoft Excel, PowerPoint, and Word.
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Familiarity with AI tools such as ChatGPT, Claude, Gemini, Copilot, or similar platforms.
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Interest in using AI to improve productivity, automate tasks, analyze information, and solve business problems.
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Strong analytical and problem-solving skills.
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Comfortable working with data, numbers, and performance metrics.
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Excellent written and verbal communication skills.
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Strong attention to detail and commitment to accuracy.
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Curiosity and a desire to continuously learn and improve.
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Ability to manage multiple priorities in a fast-paced environment.
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Self-starter with a positive attitude and growth mindset.
Requirements
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Bachelor's degree in Marketing, Advertising, Analytics, Economics, Mathematics, Computer Science, Business, Finance, or a related field required.
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Internship, coursework, project work, or professional experience in digital marketing, advertising, analytics, AI, technology, or a related field preferred.
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Familiarity with Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, or similar advertising platforms is a plus.
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Familiarity with GA4, reporting platforms, or data visualization tools is a plus.
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Demonstrated use of AI tools for research, productivity, content creation, analysis, or process improvement is strongly preferred.
Benefits
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Remote-based position.
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Opportunity to work with cutting-edge technology and AI tools.
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Support for continuous learning and professional development.