[Hiring] Demand Generation Manager @Assignar
Mar 25, 2025 - Assignar is hiring a remote Demand Generation Manager. 💸 Salary: unspecified. 📍Location: USA.
Role Description
This role involves spearheading our marketing strategies and driving customer acquisition efforts.
- Design and implement targeted, segmented, and personalized marketing campaigns and content aimed at generating and nurturing leads across various channels (email, social media, podcast, blog, webinars, content syndication, thought leadership placements, etc.).
- Work collaboratively with the sales team to ensure alignment on strategy, targeted accounts, messaging, and lead generation efforts.
- Analyze campaign performance and adapt strategies based on data-driven insights to continuously improve ROI on marketing spend.
- Manage SEO/SEM strategies to maximize visibility and attract high-quality traffic to our website.
- Lead and execute organic and paid social media strategy, including copywriting, content creation, performance monitoring, and community management.
- Produce video content for case studies, product announcements, podcast episodes, advertisements, and more.
- Guide brand positioning and leverage learnings from industry trends and competitor activities to identify opportunities for innovation and growth.
Qualifications
- Proven track record in demand generation within a B2B environment, and applied account-based marketing strategies.
- Strong analytical skills, with experience interpreting data to make informed marketing decisions.
- Expertise in marketing automation and CRM tools to streamline and evaluate campaign effectiveness.
- Exceptional communication and storytelling skills, capable of crafting compelling messages for different audiences.
- Creative thinker with the ability to innovate, experiment, and execute on growth strategies.
- Video editing and content creation skills for podcast episodes and social media (Youtube, LinkedIn, Facebook, Instagram, TikTok).
- Ideally experienced with using Sprout Social, Marketo, Riverside.fm, Final Cut Pro, Descript, Motion Array, Canva, and Salesforce.
- Meticulous proofreading and excellent time management.
Requirements
- Collaborate with designers in the conception and creation of engaging content.
- Work with agency partners to execute paid advertising.
- Coordinate with operations to track and optimize lead flow and nurture.
- Align with the sales team on campaigns, target accounts, and lead generation tactics.
- Engage with product teams for insights on product and industry to inform campaign messaging.
- Partner with field marketing on demand-generating event programs.
- Support client services to expand opportunities through targeted marketing efforts.
Next Steps
Have we got your interest? Our recruitment process is:
- Submit your application via the ‘Breezy' link
- Phone screen and culture interview with Christine Ford (People & Culture)
- Interview with Madeline Crowley, Senior Director of Marketing
- Interview with the Marketing & Sales team
- Reference checks
We commit to getting back to every application with a response.
We value equity, inclusion, belonging, and diversity at our company. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender identity, national origin, or any other applicable legally protected characteristic. Also - if you feel like you don't meet all the criteria above, please apply anyway! We don't want that to get in the way of meeting you.
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| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
💸
unspecified
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Mar 25, 2025
|
| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
