[Hiring] CRM Manager @HolidayPirates Group

Role Description

You own our CRM channels for Dutch travellers: email, WhatsApp and app messaging. Your job is to get the right deals to the right people at the right time, and to grow the results that come from it.

• Turn our Global CRM strategy into a local plan that fits the Dutch market
• Plan, run and optimise campaigns across email, WhatsApp and app messaging
• Track performance, find what works, and act on it to hit your targets
• Share learnings and test ideas with the Global CRM team and CRM colleagues in other markets

Qualifications

• 2 to 4 years in CRM, email or lifecycle marketing; ideally in B2C travel or e-commerce, with campaigns you’ve run end to end
• Hands-on experience with an email or CRM platform, such as Braze, Iterable or Salesforce Marketing Cloud
• Experience running WhatsApp or app messaging campaigns
• Native-level Dutch and fluent English
• A conversion mindset: you know what sells and how to get the most out of every send, backed by structured A/B testing
• Data skills: you work comfortably in GA4, Looker or similar, and turn numbers into action
• Copywriting that drives clicks and bookings
• Solid knowledge of the Dutch travel market and how Dutch travellers book
• Daily use of AI tools such as ChatGPT, Claude or Gemini in your work

Requirements

• Experience with WhatsApp or app messaging
• German language skills

Benefits

• Flexible working hours and a remote first company (with the freedom to work abroad for up to 181 days)
• A MacBook (also for private use) as well as any other needed equipment including a very lovely remote IT support
• 50€ for home office allowance per month
• 50€ tax free cash card per month
• Urban Sports Club Membership
• Mental health impulse sessions and relaxation sessions
• 2 volunteering days for an organization
• Further training budget at your free disposition
• Private Travel Insurance
• Opportunity to join the pirates pension scheme
• Save money with corporate discounts across brands like Adidas, LG, Bosch, Apple, and more
• Benefit from a number of advantages through the Travel Industry Card
• Visit our lovely office in Berlin Mitte as often as you want
• Business summits and legendary team events
• A unique and open company culture, where sharing ideas is our lifeblood
• The opportunity to leave your footprint aboard the pirate ship