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Content Marketing Manager @We Are Rosie

[Hiring] Content Marketing Manager @We Are Rosie

Apr 03, 2025 - We Are Rosie is hiring a remote Content Marketing Manager. 💸 Salary: $60-70/hr. 📍Location: USA.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more.

Role Description

We are seeking an experienced Content Marketing Manager to develop and implement a cohesive content strategy that elevates our brand presence, drives engagement, and establishes our thought leadership in the dental and medical technology space. This strategic role goes beyond content creation to include content planning, management, and optimization across multiple channels. The ideal candidate will blend business acumen with creative storytelling to engage our B2B audience of healthcare practice owners and administrators.

  • Develop and execute a comprehensive content marketing strategy aligned with business objectives
  • Create and maintain an editorial calendar with clear content themes, campaigns, and promotional schedules
  • Establish content workflows, standards, and governance processes to ensure quality and consistency
  • Analyze content performance and optimize strategies based on data-driven insights
  • Manage content resources efficiently, including internal team members and external vendors
  • Oversee the production of high-quality, engaging content including blogs, articles, ebooks, and online magazine content
  • Develop business-oriented content tailored to small healthcare practice owners and administrators
  • Create coherent story arcs and content series that build audience engagement over time
  • Maintain brand voice and messaging consistency across all content assets
  • Leverage AI tools appropriately to enhance content creation workflows
  • Manage content distribution across website, email, and social media channels
  • Implement and optimize WordPress-based content systems
  • Develop social media content strategies and utilize automation tools effectively
  • Create and manage visual content using Canva and other design tools
  • Ensure seamless user experience across all digital touchpoints
  • Establish KPIs and measurement frameworks for content initiatives
  • Analyze content performance and provide regular reporting on key metrics
  • Identify optimization opportunities based on audience engagement data
  • Stay current on content marketing trends and best practices
  • Recommend new content approaches based on industry developments

Qualifications

  • 5+ years of content marketing experience, with at least 2 years in a management role
  • Demonstrated experience developing B2B content strategies for professional services
  • Strong understanding of healthcare or related professional services industries
  • Exceptional writing, editing, and storytelling abilities
  • Proficiency with WordPress, content management systems, and SEO best practices
  • Experience with social media management and automation tools
  • Working knowledge of Canva and basic design principles
  • Analytical mindset with ability to translate data insights into content strategy
  • Project management skills with ability to manage multiple initiatives simultaneously

Requirements

  • Experience marketing to dental/medical practices or healthcare professionals
  • Background in business, marketing, or healthcare administration
  • Familiarity with AI content tools and their appropriate applications
  • Experience producing long-form content (ebooks, guides, white papers)
  • Knowledge of email marketing platforms and nurture campaign development
  • HubSpot or similar marketing automation platform experience

Company Description

Alatus Solutions is a leading provider of technology solutions for dental and medical practices. We empower healthcare professionals with cutting-edge tools and services that streamline operations, enhance patient care, and drive practice growth. Our client-centered approach focuses on delivering tailored solutions for small to mid-sized healthcare practices.

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Back to Remote jobs  >   Marketing
Content Marketing Manager @We Are Rosie
Marketing
Salary 💸 $60-70/hr
Remote Location
USA
Job Type contract
Posted Apr 03, 2025
Apply for this position Unlock 54,659 Remote Jobs
📍 Be aware of the location restriction for this remote position: USA
Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
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