[Hiring] Content Marketer @Compound Content Studio

Role Description

You’ll own the day-to-day execution of Compound’s marketing, building a consistent content process that moves from idea to publication.

• Proactively developing ideas, gathering input from our CEO, drafting newsletter and LinkedIn content, and coordinating external partners supporting our marketing.
• Staying tapped into conversations on LinkedIn and X to spot emerging topics, interesting debates, and audience questions.
• Initially overseen by the CEO for strategy and feedback, with increasing ownership of marketing strategy as you develop understanding.

What you’ll do

• Develop content ideas:
  • Stay close to the discourse on LinkedIn and X, particularly around B2B marketing, content, and executive branding.
  • Identify emerging conversations, audience questions, and opportunities for Compound to contribute a useful perspective.
  • Bring a steady flow of original ideas for newsletters, LinkedIn posts, and YouTube videos.
  • Develop specific angles and hooks that connect timely conversations to our audience’s interests and Compound’s expertise.
  • Pull ideas from internal conversations, client work, recordings, and agency insights.
• Draft newsletter content:
  • Turn ideas and insights into useful, engaging newsletter drafts.
  • Develop subject lines and openings that give readers a reason to keep reading.
  • Incorporate feedback and prepare polished content for approval and publication.
  • Maintain a consistent newsletter schedule.
  • Develop and test ways to turn our social audiences into newsletter subscribers.
• Create LinkedIn content for Compound’s executives:
  • Draft posts that reflect each executive’s voice, perspective, and expertise.
  • Proactively gather input through conversations, recordings, and notes.
  • Turn rough ideas into clear posts with strong hooks and specific takeaways.
  • Coordinate reviews and revisions to keep content moving toward publication.
  • Use audience feedback and content performance to refine future topics and formats.
• Manage external partners and YouTube execution:
  • Serve as the day-to-day contact for vendors and agencies supporting Compound’s marketing.
  • Manage our YouTube agency relationship, keeping briefs, deliverables, feedback, and timelines organized.
  • Partner with the agency on video ideas, titles, thumbnails, and publishing plans.
  • Review deliverables for alignment with Compound’s voice, audience, and goals.
  • Review YouTube performance with the agency and recommend improvements that grow the channel.
• Own the marketing workflow:
  • Maintain the content calendar and manage drafts, approvals, and deadlines across channels.
  • Make it easy for the CEO to contribute expertise and provide feedback through an organized, repeatable process.
  • Follow up on outstanding input and approvals, flag obstacles early, and keep work moving.
  • Find opportunities to repurpose ideas across LinkedIn, the newsletter, and YouTube.
  • Track performance, identify what’s working, and recommend what to test next.
  • Gradually take on more responsibility for content planning and marketing strategy as your understanding of the business develops.

Outcomes you’ll be responsible for

• Consistent marketing execution: Build a reliable publishing process that requires progressively less day-to-day coordination from the CEO.
• Newsletter subscriber growth: Grow a relevant subscriber base through useful content, effective promotion, and reasons for readers to share.
• LinkedIn audience growth: Grow the audiences of Compound’s executives through consistent, relevant content with a clear point of view.
• YouTube audience growth: Drive channel growth by managing our YouTube agency, strengthening content ideas and packaging, and turning performance insights into action.

Qualifications

• Approximately 2–5 years of experience in content marketing, writing, communications, or a related role.
• Excellent writing and editing skills.
• Strong content instincts.
• An active interest in the conversations happening on LinkedIn and X.
• Writing samples that demonstrate your ability to create engaging content.
• An ability to capture someone else’s voice and turn rough ideas into a cohesive draft.
• Initiative and follow-through.
• Strong organization and attention to detail.
• Comfort receiving feedback, reviewing performance, and adjusting your approach.
• A desire to grow from owning marketing execution into taking on greater strategic responsibility.
• Experience growing a newsletter or social audience, coordinating agencies or freelancers, or working on a YouTube channel is a plus.

Requirements

• Typically 2–5 years; open to candidates with 1–2 years and strong work samples.
• Compensation: 75,000–95,000 USD per year.
• Location: US or Canada.
• Reports to: CEO.

Company Description

• We’re Compound, a content and creative services agency focused on helping founders and companies use content to drive real business outcomes.
• Our core focus is executive-led content on LinkedIn.
• We develop brand and content strategies that clarify positioning, strengthen authority, and drive results across hiring, audience growth, and pipeline.