[Hiring] Channel Marketing Manager @TTI, Inc.

Role Description

The primary function of this position is to have marketing ownership of the specified channel of distribution. Responsibilities include:

• Identifying strategic opportunities and threats among all channels of distribution.
• Developing corresponding marketing strategies.
• Managing deployment and administration of marketing resources to achieve corporate objectives.
• Providing the sales organization and business unit with a single contact point for all communication within their respective channel of distribution.

Duties and Responsibilities

• Partnering with sales team & customers for the development and profitability of channel-specific programs to drive sales growth across the Latin America regions.
• Ensuring integrity of pricing, programs and promotions within assigned channel and helping identify potential conflicts across other channels.
• Managing and executing an assigned annual budget for developing programs, promotions and merchandising.
• Working with National Account and/or Regional and National Managers in the Latin American Region to develop annual business plans for key accounts including promotions, new product introductions, advertising and support plans.
• Conducting competitive market analysis to formulate recommendations for an annual commercial plan including advertising and promotional strategies.
• Recommending the optimal product assortment across all brands, utilizing industry experience, LATAM customs, category management techniques, market information and end user research.
• Developing merchandising and POP material to support new product launches, promotions and cross-merchandising.
• Recommending improved in-store merchandising systems where necessary.
• Serving as liaison to assigned new product team(s).
• Providing timely competitive and market input and direction into new product development process.

Qualifications

• B.S. Degree in Engineering, Marketing or Business (MBA preferred) or equivalent.
• 5+ years experience in Latin America sales and/or marketing, preferably within plumbing and/or electrical or industrial distribution channels.
• Strong analytical, computer, communications and presentational skills.