[Hiring] B2B SaaS SEO & AEO Content Marketer @Kairos Labs

Role Description

Kairos Labs is a pipeline agency for B2B SaaS. Our clients don't buy articles from us. They buy pipeline — sign-ups, demos, closed-won — sized in dollars. SEO and answer engine optimization are the lever, not the product.

We work with leading SaaS and professional services brands across the US and EU, in cybersecurity, fintech, FinOps and work management. Founder-led, bootstrapped, profitable from day one, small on purpose.

Two things make the work different:

• Our workflows are RAG-based: we embed a client's product demos, sales calls, SME interviews and writing style before we produce anything.
• We run AEO as experiments: prompts tracked daily, retrieval and citation measured against a control.

This is a writing-first seat, and you own each piece end to end:

• The angle, the research, the draft, the self-QA, the client's comments, and the live page quick QA after it ships.

Roughly how the week goes:

• 60% research and running AI flows
• 15% briefs and angles
• 15% client feedback
• 10% improving pipelines

• Set the angle before the outline — what the piece argues, to whom, and what a reader gets here that the pages already ranking don't have.
• Write blog posts, landing pages, comparison and category pages, and refreshes across your assigned accounts.
• Run pre-writing checks: the live SERP at the client's market, the content-audit action plan for any refresh, and a site: check for pages that already cover the topic.
• Write in the client's voice — clean of AI-isms, matched to their style artifact, in the correct market register.
• Place the product where it earns its place: where it solves a stated pain, in the client's own category language, never as an invented feature.
• Source every claim against the primary source, or cut it.
• Keep the client artifacts updated — create new ones, review what our platform generates, correct what's wrong, approve it for use.
• Fix the machine, not just the piece. A defect that repeats goes to the platform lead instead of into your hand-fixes forever.

How the work flows:

• The Strategist/Founder sets the strategy and cluster architecture. You get a content calendar.
• You write the brief and its angle, outline and submit draft. Your editor reviews the article. If you're able to self-edit, even better.
• Then, a Strategist submits an article batch per week to a customer, waiting for feedback. Once the customer feedback is shared, you address it.
• In full-time role, you'll produce content for 4 customers, between 40-49 pieces a month.

Qualifications

• A writer who understands SaaS businesses.
• You have a product marketing bone in your body.
• Already AI-native, and you improve what you use.
• You start things.
• You take feedback as information.
• You cover and move.

Requirements

• B2B SaaS writing experience.
• Hundreds of published SEO articles, not dozens.
• Native-level written English, with clean US register on demand.
• Real experience running AI content workflows and improving them.
• You read search intent off a SERP rather than off a chart.
• Strong signals: commercial pages — landing, comparison, alternatives, category — and not only blog posts.
• Deliberate work on AI visibility or LLM citations, with a measurement approach behind it.
• You've interviewed a subject-matter expert and produced something better than a transcript.
• You've turned something you did three times into a written method.

Not a fit

• Word-count thinking, or per-article math.
• Competent pieces that could belong to any brand.
• Needs the brief spelled out, or resolves a client's comment to make a thread look clean.
• Treats any task, the checks and the standard as overhead.

Benefits

• Work with best-in-class SaaS and tech brands across the U.S. and Europe.
• You shape the AI platform we run on — the tools you build become how the agency works.
• Contract, remote, anywhere. You choose your hours, with enough European overlap.
• An AI-native platform you help improve.
• 24 days off for full-time hires + national holidays.
• We pay for every stage past the conversation.

Apply

• Send four things: three B2B SaaS pieces you wrote, with the keyword, the intent you read and the angle you chose for each; one piece a client pushed back on and what you changed; how you use AI in your writing today, including where you override the model and what you think it's bad at; and your CV.
• Interview, 30 minutes — chat with the founder about your experience and expectations.
• Paid task — one article, 1,500 to 2,000 words. We pay $100 for a piece and we can run 2-3 pieces together.
• Start freelance — on live accounts, with the editor reviewing every piece. From there the seat can move to full-time.

Company Description

We turn SEO into a pipeline channel for B2B SaaS companies. Strategy, execution, and AI visibility — run by senior practitioners.