[Hiring] B2B Marketing Associate Account Director @Power Digital

Role Description

As an Associate Account Director (AAD), you will act as the day-to-day strategic lead for B2B clients, ensuring marketing efforts are aligned to pipeline growth, lead quality, and revenue outcomes—not just campaign performance. You will work closely with client marketing and sales teams, helping bridge the gap between MQL generation and pipeline conversion.

A successful candidate is a strong cross-channel marketer and communicator who can confidently translate data into insights, guide internal teams, and build trust with clients. This is a critical role in ensuring accounts are not only running efficiently, but driving meaningful business impact.

You'll own a portfolio of 4–6 B2B accounts and serve as the primary strategic partner for your clients on a day-to-day basis, owning the narrative around performance, identifying growth opportunities, and ensuring all marketing efforts ladder up to business objectives.

Responsibilities

• Employ AI technologies to enhance and optimize business processes.
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department.
• Lead weekly client calls on larger accounts; support PM-led calls on smaller accounts — own the performance narrative either way.
• Translate Power Circuit roadmap outputs into weekly account priorities; flag when execution is drifting from the strategy.
• Stay close to pipeline metrics — lead quality, MQL→SQL conversion, funnel contribution — and surface concerns to the AD before they reach the client as surprises.
• Coordinate paid, SEO, content, and ABM teams around a unified account strategy.
• Work directly with client marketing contacts to align on ICP, campaign priorities, and reporting cadence.
• Support the AD on quarterly strategy, renewal prep, and service expansion conversations.
• Build and maintain strong client relationships; contribute to ≥90% retention across your accounts.
• Work in Iris and Nova daily; use performance data to surface issues before clients raise them; maintain Pulse cadence at 100%.

Qualifications

• 4–7 years in B2B marketing or client services, with experience managing client relationships day-to-day.
• Understands pipeline metrics well enough to own the conversation — MQL, SQL, CPL, win rates, CAC.
• Familiar with CRM and marketing automation platforms (HubSpot, Salesforce, etc.) and how they connect to reporting.
• Comfortable presenting to and communicating with VP and director-level client stakeholders.
• Cross-channel fluency across paid, SEO, content, and ABM — you don't need to be an expert in all of them, but you need to know when something's off.
• Has worked in B2B marketing environments and understands the sales cycle dynamics that make it different.
• Strong written and verbal communication; can translate data into a clear narrative.

Requirements

• Key Performance Indicators (KPIs):
• Expansion to Churn Ratio (ETCR)
• Net MRR across portfolio
• Client NPS (8+ avg)
• Monthly Service Expansion pipeline generation
• Power Circuit Certification (annual)
• Most Important Things (MITs):
• Team Coaching and Development
• Marketing Strategy, Development and Execution
• Client Retention and Client Revenue Growth

Benefits

• Base salary paid in USD + commission opportunities.
• Unlimited Time Off available on day one.
• Fully flex work environment: full-remote, in-office, or hybrid.
• Healthcare stipend: $50/month to support your healthcare or insurance costs.
• National Holidays + 2 Mental Health Recharge Days per year.
• Unlimited opportunities for growth & leadership within a rapidly growing firm.
• Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s).
• Quarterly awards including prize money and recognition for outstanding performance.
• Opportunities to be involved in company DEI initiatives.