[Hiring] Associate Vice President, Multichannel Fundraising @OPERATION SMILE INC

Role Description

Reporting to the VP, Integrated Direct Marketing, this role is accountable for converting audience-first fundraising strategy into disciplined annual and multi-year operating plans that deliver measurable results across the full multichannel fundraising portfolio. This leader owns the day-to-day operating cadence for the function, including:

• Channel, audience, and campaign performance
• Budget management and investment tradeoff decisions
• Rigorous forecasting and performance reporting
• Early identification of underperformance
• Testing and optimization
• Clear accountability for revenue, net revenue, ROI, donor growth, donor lifetime value, and sustainable supporter engagement

Driven by a passion to deliver safe surgery to people where it is needed most, this individual is one-part strategic thinker, one-part expert direct marketer, one-part mentor/coach, and one-part innovative problem-solver. The role’s primary focus will be expanding, optimizing, and holding the multichannel fundraising program accountable for performance under the leadership and strategic direction of the VP, Integrated Direct Marketing.

• Attracting the next generation of donors to Operation Smile
• Growing acquisition, retention, monthly giving, and mid-level donor programs
• Monitoring results against forecast
• Diagnosing performance gaps early
• Driving corrective action
• Ensuring direct marketing investments are managed to maximize revenue, net revenue, ROI, donor lifetime value, and cost efficiency
• Ensuring MMFR strategy and execution support an integrated Development-wide donor journey

Qualifications

• 15+ years of progressively responsible leadership experience in direct response fundraising, direct marketing, direct-to-consumer marketing, or similar customer acquisition and retention disciplines
• Bachelor’s degree in communications, marketing, business, or a related field
• Experience in Hispanic marketing or fundraising preferred
• Demonstrated success in campaign strategy, development, and implementation
• Bilingual (English/Spanish) preferred
• Knowledge of donor journey strategy and implementation
• Proficiency in Microsoft Office applications (Word, Excel, PowerPoint); experience with an e-CRM platform such as BBCRM preferred
• Proven leadership and mentoring skills with the ability to build, develop, and lead high-performing teams across multiple channels and audiences
• Demonstrated experience managing integrated, multi-channel fundraising or marketing programs, including direct mail, digital fundraising, telemarketing, SMS, donor/customer retention, lifecycle marketing, forecasting, budget management, performance reporting, testing, and optimization

Requirements

• Manage and grow a multichannel fundraising portfolio currently generating approximately $50M annually
• Translate the Mass Market Annual Operating Plan into executable strategy
• Manage multiple expense budgets, forecast revenue projections, performance thresholds, and expected impact on revenue, net revenue, ROI, donor growth, and lifetime value
• Build and lead a high-performing team by setting clear expectations and ensuring accountability for results
• Partner and collaborate with cross-functional leaders, key global stakeholders, and external agency partners
• Other duties as assigned

Benefits

• Meaningful Work - Engage in meaningful work that transforms lives, providing essential medical care to children and contributing to global health and well-being
• A Brighter Future - 401(k) plan featuring Safe Harbor and employer matching
• Happy and Healthy - All-in-one health plans covering health, pharmacy, dental, and vision needs
• Worry-Free Insurance - 100% paid premiums for life and AD&D insurances
• Take Your Time (Off) - Flexible time off and company-paid holidays
• Work it, Flex it - Flexible work arrangements that fit your lifestyle
• Travel Minus Stress - Opportunities to participate in international medical trips, community outreach, and global health initiatives