[Hiring] Associate Director, Social & Influencer Strategy @Amsive

Role Description

Amsive is looking for an Associate Director, Social & Influencer Strategist to own a portfolio of client accounts, develop organic social and influencer strategies, and guide the team responsible for day-to-day execution. This is a hands-on, client-facing role for someone who can turn business goals and audience insights into clear plans, give useful creative direction, and keep multiple brands moving forward.

The Associate Director is accountable for the strategic quality, delivery, and performance of assigned social and influencer programs. Working with department leadership, Client Experience (CX), project management, creative, and channel specialists, this person sets account priorities, coaches team members, reviews work, and helps resolve challenges before they affect the client.

What you will be doing:

• Own assigned social and influencer accounts.
• Lead assigned accounts from discovery and planning through execution, reporting, and ongoing optimization.
• Serve as the primary social and influencer subject matter lead for assigned clients.
• Lead strategy presentations, planning discussions, and performance reviews.
• Partner with CX on client communication and relationship coordination.
• Develop organic social strategy.
• Build organic social strategies grounded in audience research, social listening, competitive analysis, brand positioning, and client objectives.
• Define platform roles, content pillars, editorial priorities, formats, publishing cadence, community engagement, and testing plans for each brand.
• Translate strategy into clear briefs, content calendars, campaign concepts, and actionable direction for social managers, creators, designers, and copywriters.
• Guide platform-native storytelling across various channels.
• Set community management guidance and escalate reputation or client concerns.
• Lead influencer and creator programs.
• Develop influencer, creator, ambassador, and UGC recommendations.
• Guide creator research, audience and brand-fit evaluation, casting, outreach, briefing, and relationship management.
• Oversee campaign execution, content review, client approvals, posting milestones, and performance reporting.
• Partner with operations on budgets, compensation, contracts, and payment milestones.
• Connect creator content with organic publishing and coordinate with paid media specialists.
• Guide and support the execution team.
• Turn account priorities into clear assignments, responsibilities, and quality expectations.
• Review content calendars, copy, creative, creator recommendations, community responses, and reporting before client delivery.
• Provide day-to-day coaching and unblock work.
• Monitor workloads across assigned accounts with project management.
• Support department leadership with onboarding, training, development feedback, and performance observations.
• Measure performance and connect the work.
• Define account-level KPIs and reporting plans.
• Identify what is working and turn insights into the next round of briefs, tests, and recommendations.
• Coordinate content repurposing and distribution across relevant teams.
• Manage delivery and support account growth.
• Track deliverables, deadlines, effort, and approved budgets across assigned accounts.
• Keep Asana tasks, ownership, and account status current.
• Identify useful opportunities to expand or improve client programs.

Qualifications

• 6+ years of experience as a social and influencer strategist.
• Strong in organic social strategy, community engagement, editorial planning, and platform-native creative.
• Experienced in influencer and creator programs.
• Comfortable leading client conversations and turning business objectives into clear recommendations.
• Experienced guiding or managing team members.
• A strong writer, presenter, and creative briefer.
• Organized across competing deadlines, scopes, and budgets.
• Comfortable with Asana, social publishing and listening platforms, analytics tools, and creator management systems.

Requirements

• Salary starting at $125,000/yr, based on skills and experience, plus commission.
• Unlimited Vacation Time, Annual Sick Days, Annual Personal Days, and 11 Paid Holidays.
• Dental, Vision, and Health Insurance.
• 401(k) with company match program.
• Paid Parental Leave.

Company Description

Amsive is proud to be an Equal Opportunity Employer. We are committed to building a supportive and inclusive environment for all employees.