[Hiring] ASO & ASA Manager @Product Madness Espana, S.L.

Role Description

Join Aristocrat as an ASO & ASA Manager and elevate our ambitious marketing strategies to new heights! As a key contributor in our Growth Team, you'll have the outstanding opportunity to build the visibility and success of our top-performing apps in global markets.

• Develop and implement ASO strategies to ensure our games rank highly in search results and improve visibility across Apple Store and Google Play.
• Build and optimize Apple Search Ads (ASA) to improve campaign performance, targeting, and cost efficiency.
• Plan and follow up on traffic and other marketing initiatives to ensure they align with our overall goals.
• Work together with cross-functional teams, such as User Acquisition, Product Marketing, and Creative, to synchronize app store strategies with broader marketing initiatives.
• Collaborate with external agencies and internal collaborators to gain insights and identify areas for improvement.
• Share recommendations and insights with other team members to improve discoverability and increase conversion rates using analytics.
• Report to the Head of Organic Growth, providing insights and expertise to craft data-driven decisions and maintain our games' competitiveness.

Qualifications

• Proven experience in ASO and ASA management, showcasing outstanding skills in app store optimization and search ads strategies.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Collaborating with diverse teams to support effective marketing campaigns.
• Ability to manage multiple projects and meet strict deadlines in a fast-paced environment.
• Excellent communication skills to effectively work with internal and external collaborators.
• A passion for mobile games and a deep understanding of the mobile gaming industry.
• 2+ years of experience in a similar role or related field.
• An approach geared towards continuous improvement.

Requirements

• CV's need to be submitted in English!

Benefits

• As part of the Aristocrat family, we share their mission of bringing joy to life through the power of play.
• With 800 team members across the globe, Product Madness is headquartered in London, with offices in Barcelona, Gdańsk, Lviv, Montreal and a remote team spanning the USA.
• We live by our People First principle, providing opportunities to elevate careers and grow alongside us.
• We take pride in fostering an inclusive culture, where our people are encouraged to be their very best, every day.
• In 2024, we made the Global Inspiring Workplace Awards list, and won a bronze award at the Stevies for Great Employers in the ‘Employer of the Year - Media and Entertainment’ category.

Additional Information

• At this time, we are unable to sponsor work visas for this position. Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.