Role Description
We're seeking an AppLovin Media Buyer who knows how to drive user acquisition through high-performing AppLovin campaigns. If you thrive on making data driven decisions, testing and scaling winning creatives, and optimizing campaigns for maximum ROAS - we want to hear from you.
In this role, you'll be responsible for:
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Launching and scaling AppLovin campaigns
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Analyzing performance metrics
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Identifying growth opportunities
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Collaborating closely with top tier specialists, like creative strategists and marketing technologists
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Developing winning ad concepts and campaign setups that convert with high profitability
Qualifications
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2+ years of experience as a Media Buyer or User Acquisition Specialist working with AppLovin or other performance marketing platforms
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Strong analytical mindset with the ability to make data-driven decisions quickly and independently
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Experience collaborating with creative teams and understanding what makes ad creatives convert
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Ability to work independently, communicate transparently, and take ownership of campaign performance
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Previous experience in mobile apps, gaming, direct response, or aggressive performance marketing is considered a strong advantage
Requirements
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Plan, launch, and optimize AppLovin campaigns focused on profitable user acquisition and scaling worldwide markets (yes, even Mexico, Brazil, and USA)
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Monitor campaign performance daily and improve results through bidding strategies, event optimization, audience signals, and creative testing
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Work closely with creative teams to develop high-performing ad creatives that drive engagement and conversions
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Analyze campaign data, ROAS metrics, retention, and cohort performance to identify scaling opportunities
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Manage large advertising budgets while maintaining profitability targets
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Optimize campaigns based on CPI, CPA, ROAS, retention, and LTV performance metrics
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Identify and test new scaling opportunities, GEOs, funnels, and creative angles
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Participate in regular brainstorming sessions focused on maximizing campaign performance and scaling success
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Stay up to date with AppLovin platform updates, market trends, and industry best practices
Benefits
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Direct work with the customer, ownership culture
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20 working days of vacation and 15 sick leaves (all public holidays as well)
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Health insurance (after trial)
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Fitness membership (after trial)
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Ability to work from home or remotely
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Corporate Events