[Hiring] Apex Activation @Publicis Groupe Holdings B.V

Role Description

We are looking for an Apex Activation profile specialized in Paid Social, responsible for the activation, optimization, and monitoring of campaigns across social platforms. You will be part of the Apex team, focused on excellence in execution and digital campaign performance. You will work closely with strategy, data, and account teams to ensure results are aligned with client business objectives.

• Set up and manage day-to-day Paid Social campaigns (Meta, TikTok, LinkedIn, etc.).
• Configure campaigns: targeting, creatives, copy, structure, and tracking.
• Continuously optimize campaigns based on KPIs (CPC, CPA, CTR, ROAS, etc.).
• Monitor performance and identify optimization opportunities.
• Analyze results and prepare regular performance reports.
• Implement A/B testing (audiences, creatives, formats).
• Coordinate with creative teams to adapt assets.
• Manage budgets and campaign pacing.
• Troubleshoot platform-related issues.
• Ensure proper pixel implementation and conversion tracking.

Qualifications

• 2–4 years of experience in Paid Social / Performance Marketing.
• Hands-on experience with platforms: Meta Ads (Facebook & Instagram), TikTok Ads, LinkedIn Ads (nice to have).
• Experience managing performance-driven campaigns (conversions, leads, e-commerce).
• Knowledge of tracking (pixels, events, UTMs).
• Experience with analytics tools (Google Analytics, dashboards, etc.).
• Strong data analysis and decision-making skills.
• Experience with testing and campaign optimization.
• Nice to have: Experience in agencies or high-volume campaign environments.
• Knowledge of other channels (SEM, Programmatic, CRO).
• Advanced Excel / Google Sheets skills.
• Experience with automation tools or scripts.
• Intermediate/advanced English level.

Benefits

• 🌟 Flexible Benefits (Coverflex): Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more.
• 🚀 Growth Opportunities: You can advance in your career not only through the experience of working with major clients but also by accessing local and global training programs specialized according to your role, covering both technical and soft skills.
• 📚 Free Online Training: You can access unlimited courses from LinkedIn Learning and Udemy Catalogs through our artificial intelligence platform "Marcel".
• 🥇 Partner Certifications: You'll have the opportunity to obtain certifications from industry giants such as Meta, Google, or Amazon.
• 🌍 Work from anywhere: Telecommute up to 6 weeks from over 100 countries with our #WorkYourWorld program.
• 🎉 Attractive holidays package including your birthday & Advertising Day off plus some additional days off. Rest is also important!
• 🧘🏻‍♂️ Well-being: We prioritize the well-being of our staff and organize various health initiatives such as daily meditation or yoga among others.