[Hiring] Ad Creative & Performance Marketing Specialist @Cloudcure

Role Description

This role is creative-first and performance-driven.

You will own the development, testing, and iteration of high-performing ad creatives across Meta, Google, TikTok, and other paid channels.

• Develop high-performing ad creatives (static, video scripts, hooks, headlines, copy)
• Create and iterate on messaging angles, value propositions, and CTAs
• Translate healthcare concepts into clear, compliant, patient-friendly messaging
• Refresh creatives regularly to prevent fatigue and improve ROAS

• Analyze performance metrics (CTR, CPA, ROAS, conversion rate)
• Identify winning and losing angles quickly
• Suggest creative pivots based on data
• Align ad messaging with landing pages for stronger conversions

• Work closely with growth, product, and clinical teams to ensure messaging accuracy
• Support campaign launches with cohesive messaging across paid channels

Qualifications

• 2+ years experience in paid ads, ad creative, or performance marketing
• Strong copywriting skills (hooks, headlines, persuasive messaging)
• Experience running or supporting Meta Ads and/or Google Ads
• Data-informed mindset — you understand how creative impacts performance
• Comfortable working in healthcare or regulated industries (or willing to learn)
• Fast executor who can test and iterate quickly

Nice to Have

• Experience in telehealth, wellness, or health-tech
• Basic design skills (Canva, Figma, or creative briefing experience)
• Experience working in startups or fast-moving environments

Role Details

• Remote
• Part-time
• $25–30/hour
• Hours are flexible but must be available for 4 hours between 10AM–5PM EST for meetings, Monday–Friday (can be split into flexible blocks)

Why Join Cloudcure

• Direct impact on patient access to care
• High ownership and real growth influence
• Remote-first collaborative team
• Opportunity to shape creative direction as we scale