[Hiring] Director, Incentive Compensation @Attentive

Role Description

Attentive is building the future of marketing with AI. We believe AI will change how brands connect with people and open new possibilities for growth. Our ambition is to help define that future, building on the experience and trust we’ve earned with thousands of brands.

We’re thinking big about what comes next, with the urgency of a startup and the foundation of a well-established business. Joining Attentive is an opportunity to help shape an industry primed for a massive change and have a meaningful role in the company we’re becoming.

What You’ll Accomplish

• Lead annual incentive planning across Sales, Account Management, Customer Success, and other eligible go-to-market roles.
• Work with leaders to define performance measures, pay mix, payout curves, accelerators, and plan rules.
• Track, report, and work with Accounting to accrue non-GTM bonus plans including executive bonuses.
• Ensure incentives reward the right outcomes.
• Evaluate how pricing, contract terms, customer commitments, usage, and deal margin affect payouts.
• Recommend changes that support growth without encouraging poor deal economics.
• Build and test compensation models.
• Show how different levels of attainment and plan structures affect employee earnings and company costs.
• Explain the tradeoffs and help leaders reach a decision.
• Own commission operations, including calculation, validation, reconciliation, approvals, and delivery to Payroll.
• Maintain plan documentation and consistent policies for crediting, ramp periods, guarantees, role changes, adjustments, and exceptions.
• Assess whether plans are working.
• Track attainment, payout distribution, commission costs, and the behavior each plan encourages.
• Improve compensation systems and data.
• Lead and develop the compensation team.
• Partner with FP&A and Accounting on commission forecasts, accruals, reconciliations, and explanations of variance.

Qualifications

• 8+ years of relevant experience in incentive compensation, incentive design, or related Finance or Revenue Operations roles, with ownership of both plan design and administration.
• Experience managing and developing a team, ideally including at least two years of people management.
• Experience designing and operating incentive programs in a SaaS, technology, or similarly complex business.
• Strong Excel or Google Sheets skills.
• Practical experience with incentive compensation platforms and Salesforce data.
• Sound business judgment.
• Clear communication with executives, managers, and employees.
• Care with sensitive information and the discipline to get the details right.
• Experience with consumption-based revenue, margin-based incentives, expansion and retention plans.
• Direct experience with commission management platforms (Xactly preferred, or equivalent SPM systems like CaptivateIQ, Spiff).

Benefits

• Competitive perks and benefits, from health & wellness to equity.

Company Description

Attentive® is the AI marketing platform for 1:1 personalization redefining the way brands and people connect. We’re the only marketing platform that combines powerful technology with human expertise to build authentic customer relationships.

• Recognized as the #1 provider in SMS Marketing by G2.
• Partners with more than 8,000 customers across 70+ industries.
• Leading global brands like Crate and Barrel, Urban Outfitters, and Carter’s work with us.
• Distributed global workforce with employee hubs in New York City, San Francisco, London, and Sydney.
• Consistently recognized for performance and culture.
• Included in Deloitte’s Fast 500, LinkedIn’s Top Startups, Forbes’ Cloud 100, Inc.’s Best Workplaces, and the Human Rights Campaign Foundation's Corporate Equality Index.