[Hiring] Website Designer @Pavago

Role Description

We’re hiring a creative and technically capable Website Designer to build modern, responsive, and conversion-focused websites across multiple CMS platforms. This role combines visual design, front-end implementation, and website optimization. You’ll be responsible for:

• Designing layouts and building pages inside platforms like WordPress and Webflow.
• Customizing websites with HTML/CSS.
• Ensuring websites are optimized for performance, SEO, responsiveness, and user experience.

This is not purely a graphic design role — we’re looking for someone who can both design and implement websites while balancing aesthetics, usability, and technical performance. The ideal candidate has a strong eye for design, understands website conversion principles, and is comfortable working independently across multiple website projects in a fast-paced remote environment.

Qualifications

• Strong design eye combined with technical website implementation skills.
• Comfortable balancing aesthetics, performance, SEO, and usability.
• Organized and detail-oriented with strong QA discipline.
• Proactive and capable of managing multiple projects simultaneously.
• Strong communicator who collaborates effectively with marketing and content teams.
• Comfortable working independently in a remote environment.

Requirements

• 2+ years of professional website design experience.
• Proficiency with Figma, Adobe XD, or Sketch.
• Experience building websites on WordPress, Webflow, Shopify, or Squarespace.
• Strong HTML and CSS skills.
• Experience optimizing websites for mobile responsiveness and performance.
• Strong understanding of modern website UI/UX principles.

Preferred Experience

• Experience with Shopify or WooCommerce e-commerce websites.
• Basic JavaScript or front-end development knowledge.
• Familiarity with Google Analytics, Tag Manager, and SEO tools.
• Experience working with SaaS companies, agencies, or e-commerce brands.
• Understanding of landing page optimization and conversion-focused design.

What You’ll Own

• Website Design & UI Layouts:
  • Create wireframes, mockups, and responsive website designs using Figma, Adobe XD, or Sketch.
  • Design modern landing pages, marketing sites, and website layouts aligned with brand identity.
  • Translate visual concepts into clean, user-friendly website experiences.
  • Ensure consistency in typography, spacing, visual hierarchy, and design systems.
• CMS Development & Website Builds:
  • Build and customize websites on WordPress, Webflow, Shopify, or Squarespace.
  • Customize templates, themes, and layouts using HTML, CSS, and light JavaScript.
  • Configure plugins, integrations, forms, tracking tools, and widgets.
  • Maintain organized website structures and scalable CMS implementations.
• Website Optimization & SEO:
  • Optimize websites for mobile responsiveness, accessibility, and fast loading speeds.
  • Implement SEO best practices including metadata, image optimization, heading structures, and schema basics.
  • Run speed and performance audits using Lighthouse, GTmetrix, or Google PageSpeed Insights.
  • Improve website usability and conversion-focused user experiences.
• Testing, QA & Maintenance:
  • Test websites across devices, browsers, and screen sizes.
  • Troubleshoot formatting issues, plugin conflicts, and responsiveness problems.
  • Maintain website updates, backups, and general platform maintenance.
  • Ensure websites remain secure, stable, and fully functional.
• Collaboration & Content Coordination:
  • Work closely with marketing, content, and leadership teams on website updates and campaigns.
  • Incorporate feedback efficiently while maintaining design quality and consistency.
  • Support landing page creation for marketing campaigns and lead generation initiatives.
  • Organize and maintain design assets and reusable website components.

What a Typical Day Looks Like

A Website Designer’s day revolves around designing, building, and optimizing websites that support business growth and user experience. You will:

• Design website layouts and landing pages in Figma or similar tools.
• Build and customize pages inside CMS platforms.
• Optimize site speed, responsiveness, and SEO performance.
• Test websites across browsers and mobile devices.
• Implement revisions and improvements based on stakeholder feedback.
• Support marketing campaigns with website and landing page updates.

Key Metrics for Success (KPIs)

• On-time delivery of website projects and updates.
• Website load speeds optimized below target thresholds.
• Mobile responsiveness and Lighthouse performance scores.
• Positive stakeholder feedback on design and usability.
• Reduced website errors and formatting issues.
• SEO and conversion performance improvements.

Interview Process

• Initial Phone Screen.
• Video Interview with Pavago Recruiter.
• Portfolio Review & Practical Assessment.
• Client Interview.
• Offer & Background Verification.